Antecedents and outcomes of retailer reputation: Evidence from an emerging economy
Over previous years the construct of corporate reputation has received much attention among academics and business practitioners. Whereas researchers' interests have been mainly pointed to the implications of good corporate reputation, its antecedents have largely been understudied. Moreover, m...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Economics institute, Belgrade
2017-01-01
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| Series: | Industrija |
| Subjects: | |
| Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0350-0373/2017/0350-03731704133R.pdf |