democrazia ai tempi dei Ferragnez: l’attesa di una influencers politics dal like al voto
In the last decade, the media presence of the young couple Fedez and Chiara Ferragni had seen such an increase that made them become real digital celebrities. Their public exposure is contributing to create expectations that situate them in the collective imagery as influence leaders capable of fram...
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| Format: | Article |
| Language: | English |
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University of Bologna
2021-11-01
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| Series: | DNA Di Nulla Academia |
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| Online Access: | https://dnacamporesi.unibo.it/article/view/13798 |
| _version_ | 1819178966549790720 |
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| author | Marianna Bettinelli |
| author_facet | Marianna Bettinelli |
| author_sort | Marianna Bettinelli |
| collection | DOAJ |
| description | In the last decade, the media presence of the young couple Fedez and Chiara Ferragni had seen such an increase that made them become real digital celebrities. Their public exposure is contributing to create expectations that situate them in the collective imagery as influence leaders capable of framing political issues. Starting from the studies that take into consideration celebrity politics, this text analyzes the use of rhetoric agreements and emotions by the couple, paying particular attention both to the type of consensus established between follower and influencer and to the potential scenarios of using virtual consensus for political outcomes. |
| first_indexed | 2024-12-22T21:50:57Z |
| format | Article |
| id | doaj.art-6476a6c15b374780850f3a1cff4264b3 |
| institution | Directory Open Access Journal |
| issn | 2724-5179 |
| language | English |
| last_indexed | 2024-12-22T21:50:57Z |
| publishDate | 2021-11-01 |
| publisher | University of Bologna |
| record_format | Article |
| series | DNA Di Nulla Academia |
| spelling | doaj.art-6476a6c15b374780850f3a1cff4264b32022-12-21T18:11:22ZengUniversity of BolognaDNA Di Nulla Academia2724-51792021-11-0121839610.6092/issn.2724-5179/1379812121democrazia ai tempi dei Ferragnez: l’attesa di una influencers politics dal like al votoMarianna Bettinelli0Alma Mater Studiorum – Università di BolognaIn the last decade, the media presence of the young couple Fedez and Chiara Ferragni had seen such an increase that made them become real digital celebrities. Their public exposure is contributing to create expectations that situate them in the collective imagery as influence leaders capable of framing political issues. Starting from the studies that take into consideration celebrity politics, this text analyzes the use of rhetoric agreements and emotions by the couple, paying particular attention both to the type of consensus established between follower and influencer and to the potential scenarios of using virtual consensus for political outcomes.https://dnacamporesi.unibo.it/article/view/13798political influencersexpectationdemocracyconsensusrhetoric |
| spellingShingle | Marianna Bettinelli democrazia ai tempi dei Ferragnez: l’attesa di una influencers politics dal like al voto DNA Di Nulla Academia political influencers expectation democracy consensus rhetoric |
| title | democrazia ai tempi dei Ferragnez: l’attesa di una influencers politics dal like al voto |
| title_full | democrazia ai tempi dei Ferragnez: l’attesa di una influencers politics dal like al voto |
| title_fullStr | democrazia ai tempi dei Ferragnez: l’attesa di una influencers politics dal like al voto |
| title_full_unstemmed | democrazia ai tempi dei Ferragnez: l’attesa di una influencers politics dal like al voto |
| title_short | democrazia ai tempi dei Ferragnez: l’attesa di una influencers politics dal like al voto |
| title_sort | democrazia ai tempi dei ferragnez l attesa di una influencers politics dal like al voto |
| topic | political influencers expectation democracy consensus rhetoric |
| url | https://dnacamporesi.unibo.it/article/view/13798 |
| work_keys_str_mv | AT mariannabettinelli democraziaaitempideiferragnezlattesadiunainfluencerspoliticsdallikealvoto |