The Price of Happy Hens: A Hedonic Analysis of Retail Egg Prices

This paper analyzes price differentials among conventional, cage-free, organic, and Omega-3 eggs using retail scanner data from two regional markets and the United States as a whole. Results reveal significant premiums attributable to cage-free (a 57% premium on average) and organic (an 85% premium...

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Main Authors: Jae Bong Chang, Jayson L. Lusk, F. Bailey Norwood
Format: Article
Language:English
Published: Western Agricultural Economics Association 2010-12-01
Series:Journal of Agricultural and Resource Economics
Subjects:
Online Access:https://ageconsearch.umn.edu/record/97855
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author Jae Bong Chang
Jayson L. Lusk
F. Bailey Norwood
author_facet Jae Bong Chang
Jayson L. Lusk
F. Bailey Norwood
author_sort Jae Bong Chang
collection DOAJ
description This paper analyzes price differentials among conventional, cage-free, organic, and Omega-3 eggs using retail scanner data from two regional markets and the United States as a whole. Results reveal significant premiums attributable to cage-free (a 57% premium on average) and organic (an 85% premium on average). However, significant variation exists among geographic locations; price premiums for organic over conventional eggs in Dallas are almost twice as high as those in San Francisco. Estimates indicate that about 42% of the typically observed premium for cage-free eggs over conventional eggs (and 36% of the premium for organic eggs) can be attributed to egg color rather than differences in hens' living conditions. Despite the large implicit price premiums for cage-free and organic, our data reveal that most shoppers are not willing to pay such high prices for cage-free and organic attributes.
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spelling doaj.art-64a381b6a3af46d19d13c1b92ac170b12022-12-22T01:48:21ZengWestern Agricultural Economics AssociationJournal of Agricultural and Resource Economics1068-55022327-82852010-12-0135340642310.22004/ag.econ.9785597855The Price of Happy Hens: A Hedonic Analysis of Retail Egg PricesJae Bong ChangJayson L. LuskF. Bailey NorwoodThis paper analyzes price differentials among conventional, cage-free, organic, and Omega-3 eggs using retail scanner data from two regional markets and the United States as a whole. Results reveal significant premiums attributable to cage-free (a 57% premium on average) and organic (an 85% premium on average). However, significant variation exists among geographic locations; price premiums for organic over conventional eggs in Dallas are almost twice as high as those in San Francisco. Estimates indicate that about 42% of the typically observed premium for cage-free eggs over conventional eggs (and 36% of the premium for organic eggs) can be attributed to egg color rather than differences in hens' living conditions. Despite the large implicit price premiums for cage-free and organic, our data reveal that most shoppers are not willing to pay such high prices for cage-free and organic attributes.https://ageconsearch.umn.edu/record/97855animal welfarecage-freeeggsfree-rangehedonicorganic
spellingShingle Jae Bong Chang
Jayson L. Lusk
F. Bailey Norwood
The Price of Happy Hens: A Hedonic Analysis of Retail Egg Prices
Journal of Agricultural and Resource Economics
animal welfare
cage-free
eggs
free-range
hedonic
organic
title The Price of Happy Hens: A Hedonic Analysis of Retail Egg Prices
title_full The Price of Happy Hens: A Hedonic Analysis of Retail Egg Prices
title_fullStr The Price of Happy Hens: A Hedonic Analysis of Retail Egg Prices
title_full_unstemmed The Price of Happy Hens: A Hedonic Analysis of Retail Egg Prices
title_short The Price of Happy Hens: A Hedonic Analysis of Retail Egg Prices
title_sort price of happy hens a hedonic analysis of retail egg prices
topic animal welfare
cage-free
eggs
free-range
hedonic
organic
url https://ageconsearch.umn.edu/record/97855
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