Cooperation or Coopetition Strategy: What is the Best Strategy Face to Competition' Intensity and Strategic Capabilities?

This study aims to decide on the question of the supremacy of coopetition' strategies compared to pure cooperation' strategies according to two explanatory factors both internally and externally. Through a sample of Tunisian industrial firms, the study confirms the simultaneous effect of...

Full description

Bibliographic Details
Main Author: Asma Zgarni
Format: Article
Language:English
Published: EconJournals 2019-09-01
Series:International Review of Management and Marketing
Online Access:https://www.econjournals.com/index.php/irmm/article/view/8408

Similar Items