IMPACT OF MODERN INFORMATION SOCIETY ON THE UNIVERSITY ELECTRONIC BRANDING
Necessity to develop of electronic information model for the formation of a virtual image of the University connected first with the dynamic trends of the modern society. Internet branding as an element of market sustainability of the University gives him an advantage over competitors and by that in...
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| Format: | Article |
| Language: | English |
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Plekhanov Russian University of Economics
2016-05-01
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| Series: | Открытое образование (Москва) |
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| Online Access: | https://openedu.rea.ru/jour/article/view/80 |