China Viewed by the West before COVID-19: Spaniards’ Perceptions and Knowledge of China as a Tourist Destination

China Viewed by the West before COVID-19: Spaniards’ Perceptions and Knowledge of China as a Tourist Destination

China is not only becoming a major international tourist destination, and it also has huge potential as an issuing market. Spain, meanwhile, has long ranked among the world’s top tourist destinations, and as an issuing market, it is gradually growing in importance. There is high potential for an inc...

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Bibliographic Details
Main Authors: Pedro Cuesta-Valiño, Antoni Serra-Cantallops, José Ramón-Cardona, Rafael Ravina-Ripoll
Format: Article
Language:English
Published: MDPI AG 2021-09-01
Series:Land
Subjects:
Spain
China
perceptions
knowledge
tourism destination image
Online Access:https://www.mdpi.com/2073-445X/10/9/950

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