Patent and market research level and value of novelty products developed by industry
The article discusses the basic approaches of scientists to identify and calculate the level of importance and novelty of new products, these major shortcomings you might encounter during its calculation. Propose their own methodology to determine the level of novelty and significance of the contemp...
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| Format: | Article |
| Language: | English |
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Sumy State University
2011-12-01
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| Series: | Marketing i Menedžment Innovacij |
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| Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2011_4_2_58_63.pdf |
| Summary: | The article discusses the basic approaches of scientists to identify and calculate the level of importance and novelty of new products, these major shortcomings you might encounter during its calculation. Propose their own methodology to determine the level of novelty and significance of the contemplated industrial products based on patent and market research. |
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| ISSN: | 2218-4511 |