Integrating e-servqual and kano model to improve adorable projects website service quality
This study aims to determine the classification of attribute needs of purchasing services through the Adorable Projects website by using the integration of e-Servqual and Kano Models. The selection of these objectives is based on the low level of website usage as an online purchasing tool owned by A...
Main Authors: | , , |
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Serang Raya
2019-12-01
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Series: | Jurnal Sistem dan Manajemen Industri |
Subjects: | |
Online Access: | http://e-jurnal.lppmunsera.org/index.php/JSMI/article/view/1505 |
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author | Rahma Fauziyah Yati Rohayati Boby Hera Sagita |
author_facet | Rahma Fauziyah Yati Rohayati Boby Hera Sagita |
author_sort | Rahma Fauziyah |
collection | DOAJ |
description | This study aims to determine the classification of attribute needs of purchasing services through the Adorable Projects website by using the integration of e-Servqual and Kano Models. The selection of these objectives is based on the low level of website usage as an online purchasing tool owned by Adorable Projects. The classification activity aims to make it easier for Adorable Projects to make improvements to the quality of its website services. Based on the results of data processing, 24 attributes in the must be the category, two attributes in the one-dimensional category, three attributes in the attractive category, and four attributes in the indifferent category. Strategy priority in developing service quality by increasing the diversity of service delivery features and product review features. The integration of e-Servqual and Kano can assist business owners in making strategic decisions related to improving the service quality. |
first_indexed | 2024-12-10T03:37:30Z |
format | Article |
id | doaj.art-674f27cd8ba74053b6e61c4ef252c23d |
institution | Directory Open Access Journal |
issn | 2580-2887 2580-2895 |
language | Indonesian |
last_indexed | 2024-12-10T03:37:30Z |
publishDate | 2019-12-01 |
publisher | Universitas Serang Raya |
record_format | Article |
series | Jurnal Sistem dan Manajemen Industri |
spelling | doaj.art-674f27cd8ba74053b6e61c4ef252c23d2022-12-22T02:03:41ZindUniversitas Serang RayaJurnal Sistem dan Manajemen Industri2580-28872580-28952019-12-01329810610.30656/jsmi.v3i2.15051048Integrating e-servqual and kano model to improve adorable projects website service qualityRahma Fauziyah0Yati Rohayati1Boby Hera Sagita2Telkom UniversityTelkom UniversityTelkom UniversityThis study aims to determine the classification of attribute needs of purchasing services through the Adorable Projects website by using the integration of e-Servqual and Kano Models. The selection of these objectives is based on the low level of website usage as an online purchasing tool owned by Adorable Projects. The classification activity aims to make it easier for Adorable Projects to make improvements to the quality of its website services. Based on the results of data processing, 24 attributes in the must be the category, two attributes in the one-dimensional category, three attributes in the attractive category, and four attributes in the indifferent category. Strategy priority in developing service quality by increasing the diversity of service delivery features and product review features. The integration of e-Servqual and Kano can assist business owners in making strategic decisions related to improving the service quality.http://e-jurnal.lppmunsera.org/index.php/JSMI/article/view/1505e – servqualkano modelpurchasing serviceswebsite quality services |
spellingShingle | Rahma Fauziyah Yati Rohayati Boby Hera Sagita Integrating e-servqual and kano model to improve adorable projects website service quality Jurnal Sistem dan Manajemen Industri e – servqual kano model purchasing services website quality services |
title | Integrating e-servqual and kano model to improve adorable projects website service quality |
title_full | Integrating e-servqual and kano model to improve adorable projects website service quality |
title_fullStr | Integrating e-servqual and kano model to improve adorable projects website service quality |
title_full_unstemmed | Integrating e-servqual and kano model to improve adorable projects website service quality |
title_short | Integrating e-servqual and kano model to improve adorable projects website service quality |
title_sort | integrating e servqual and kano model to improve adorable projects website service quality |
topic | e – servqual kano model purchasing services website quality services |
url | http://e-jurnal.lppmunsera.org/index.php/JSMI/article/view/1505 |
work_keys_str_mv | AT rahmafauziyah integratingeservqualandkanomodeltoimproveadorableprojectswebsiteservicequality AT yatirohayati integratingeservqualandkanomodeltoimproveadorableprojectswebsiteservicequality AT bobyherasagita integratingeservqualandkanomodeltoimproveadorableprojectswebsiteservicequality |