International expansion of the chilean wine industry: ann empirical study concerning the factors and exportation level

This study proposes a set of variables which are decisive in the international expansion of the Chilean Wine Industry: i) company size; ii) quality management; iii) communication and information technologies; iv) international management planning; and finally, v) implementation of the international...

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Main Authors: Sammy Liberman, Verónica Baena, Fátima Moreno
Format: Article
Language:English
Published: Universidad del País Vasco (UPV/EHU) 2010-05-01
Series:Management Letters/Cuadernos de Gestión
Subjects:
Online Access:http://www.ehu.es/cuadernosdegestion/revista/index.php/published-issues?y=2010&v=10&n=1&o=2
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author Sammy Liberman
Verónica Baena
Fátima Moreno
author_facet Sammy Liberman
Verónica Baena
Fátima Moreno
author_sort Sammy Liberman
collection DOAJ
description This study proposes a set of variables which are decisive in the international expansion of the Chilean Wine Industry: i) company size; ii) quality management; iii) communication and information technologies; iv) international management planning; and finally, v) implementation of the international marketing strategy. Results based on data between 2004 and 2007 allow to confirm six of the seven formulated hypotheses. The implications of these findings for theory and practice are discussed, as well as the main limitations. Finally, we offer some recommendations for further research.
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spelling doaj.art-6893a50e1b3a4aa0a1452a684824ff292022-12-22T00:11:03ZengUniversidad del País Vasco (UPV/EHU)Management Letters/Cuadernos de Gestión1131-68371988-21572010-05-011013574International expansion of the chilean wine industry: ann empirical study concerning the factors and exportation levelSammy LibermanVerónica BaenaFátima MorenoThis study proposes a set of variables which are decisive in the international expansion of the Chilean Wine Industry: i) company size; ii) quality management; iii) communication and information technologies; iv) international management planning; and finally, v) implementation of the international marketing strategy. Results based on data between 2004 and 2007 allow to confirm six of the seven formulated hypotheses. The implications of these findings for theory and practice are discussed, as well as the main limitations. Finally, we offer some recommendations for further research.http://www.ehu.es/cuadernosdegestion/revista/index.php/published-issues?y=2010&v=10&n=1&o=2International expansionChilean Wine Industry
spellingShingle Sammy Liberman
Verónica Baena
Fátima Moreno
International expansion of the chilean wine industry: ann empirical study concerning the factors and exportation level
Management Letters/Cuadernos de Gestión
International expansion
Chilean Wine Industry
title International expansion of the chilean wine industry: ann empirical study concerning the factors and exportation level
title_full International expansion of the chilean wine industry: ann empirical study concerning the factors and exportation level
title_fullStr International expansion of the chilean wine industry: ann empirical study concerning the factors and exportation level
title_full_unstemmed International expansion of the chilean wine industry: ann empirical study concerning the factors and exportation level
title_short International expansion of the chilean wine industry: ann empirical study concerning the factors and exportation level
title_sort international expansion of the chilean wine industry ann empirical study concerning the factors and exportation level
topic International expansion
Chilean Wine Industry
url http://www.ehu.es/cuadernosdegestion/revista/index.php/published-issues?y=2010&v=10&n=1&o=2
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AT fatimamoreno internationalexpansionofthechileanwineindustryannempiricalstudyconcerningthefactorsandexportationlevel