Unconscious intuition or conscious analysis? Critical questions for the Deliberation-Without-Attention paradigm

The Deliberation without Attention (DWA) effect refers to apparent improvements in decision-making following a period of distraction. It has been presented as evidence for beneficial unconscious cognitive processes. We identify two major concerns with this claim: first, as these demonstrations typic...

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Main Authors: Balazs Aczel, Bence Lukacs, Judit Komlos, Michael R. F. Aitken
Format: Article
Language:English
Published: Cambridge University Press 2011-06-01
Series:Judgment and Decision Making
Subjects:
Online Access:http://journal.sjdm.org/11/101017/jdm101017.pdf
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author Balazs Aczel
Bence Lukacs
Judit Komlos
Michael R. F. Aitken
author_facet Balazs Aczel
Bence Lukacs
Judit Komlos
Michael R. F. Aitken
author_sort Balazs Aczel
collection DOAJ
description The Deliberation without Attention (DWA) effect refers to apparent improvements in decision-making following a period of distraction. It has been presented as evidence for beneficial unconscious cognitive processes. We identify two major concerns with this claim: first, as these demonstrations typically involve subjective preferences, the effects of distraction cannot be objectively assessed as beneficial; second, there is no direct evidence that the DWA manipulation promotes unconscious decision processes. We describe two tasks based on the DWA paradigm in which we found no evidence that the distraction manipulation led to decision processes that are subjectively unconscious, nor that it reduced the influence of presentation order upon performance. Crucially, we found that a lack of awareness of decision process was associated with poorer performance, both in terms of subjective preference measures used in traditional DWA paradigm and in an equivalent task where performance can be objectively assessed. Therefore, we argue that reliance on conscious memory itself can explain the data. Thus the DWA paradigm is not an adequate method of assessing beneficial unconscious thought.
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spelling doaj.art-68cd25318e64430cb854039ae3201df52023-09-02T19:43:23ZengCambridge University PressJudgment and Decision Making1930-29752011-06-0164351358Unconscious intuition or conscious analysis? Critical questions for the Deliberation-Without-Attention paradigmBalazs AczelBence LukacsJudit KomlosMichael R. F. AitkenThe Deliberation without Attention (DWA) effect refers to apparent improvements in decision-making following a period of distraction. It has been presented as evidence for beneficial unconscious cognitive processes. We identify two major concerns with this claim: first, as these demonstrations typically involve subjective preferences, the effects of distraction cannot be objectively assessed as beneficial; second, there is no direct evidence that the DWA manipulation promotes unconscious decision processes. We describe two tasks based on the DWA paradigm in which we found no evidence that the distraction manipulation led to decision processes that are subjectively unconscious, nor that it reduced the influence of presentation order upon performance. Crucially, we found that a lack of awareness of decision process was associated with poorer performance, both in terms of subjective preference measures used in traditional DWA paradigm and in an equivalent task where performance can be objectively assessed. Therefore, we argue that reliance on conscious memory itself can explain the data. Thus the DWA paradigm is not an adequate method of assessing beneficial unconscious thought.http://journal.sjdm.org/11/101017/jdm101017.pdfunconscious thoughtintuitiondeliberation.NAKeywords
spellingShingle Balazs Aczel
Bence Lukacs
Judit Komlos
Michael R. F. Aitken
Unconscious intuition or conscious analysis? Critical questions for the Deliberation-Without-Attention paradigm
Judgment and Decision Making
unconscious thought
intuition
deliberation.NAKeywords
title Unconscious intuition or conscious analysis? Critical questions for the Deliberation-Without-Attention paradigm
title_full Unconscious intuition or conscious analysis? Critical questions for the Deliberation-Without-Attention paradigm
title_fullStr Unconscious intuition or conscious analysis? Critical questions for the Deliberation-Without-Attention paradigm
title_full_unstemmed Unconscious intuition or conscious analysis? Critical questions for the Deliberation-Without-Attention paradigm
title_short Unconscious intuition or conscious analysis? Critical questions for the Deliberation-Without-Attention paradigm
title_sort unconscious intuition or conscious analysis critical questions for the deliberation without attention paradigm
topic unconscious thought
intuition
deliberation.NAKeywords
url http://journal.sjdm.org/11/101017/jdm101017.pdf
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