Identify of Information Asymmetry Practices in Bulgarian Goods Market

In the contemporary conditions of the high technological business environment, information is a valuable factor for development and success of companies and markets. Many scientists regarded information as an incoming factor, but exist inconsistency between incoming and outgoing company information....

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Main Author: Ivanova, Manuela
Format: Article
Language:English
Published: The Bucharest University of Economic Studies Publishing House 2016-11-01
Series:Journal of Emerging Trends in Marketing and Management
Subjects:
Online Access:http://www.etimm.ase.ro/RePEc/aes/jetimm/2016/ETIMM_V01_2016_80.pdf
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author Ivanova, Manuela
author_facet Ivanova, Manuela
author_sort Ivanova, Manuela
collection DOAJ
description In the contemporary conditions of the high technological business environment, information is a valuable factor for development and success of companies and markets. Many scientists regarded information as an incoming factor, but exist inconsistency between incoming and outgoing company information. This inconsistency results in information asymmetry in the business relationship on goods market. The existence of information asymmetry in the sellers-buyers relationship is a precondition to multitude financial and moral risks about all parties involved in the market transactions. The purpose of this paper is to identify different practices of information asymmetry on Bulgarian goods market and present advantages of improving B2C relationships via reducing of information asymmetry.
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spelling doaj.art-6917120b5d49457f82933fa3ebe594202022-12-22T02:06:58ZengThe Bucharest University of Economic Studies Publishing HouseJournal of Emerging Trends in Marketing and Management2537-58652016-11-01I1185194Identify of Information Asymmetry Practices in Bulgarian Goods MarketIvanova, Manuela0University of Economics - VarnaIn the contemporary conditions of the high technological business environment, information is a valuable factor for development and success of companies and markets. Many scientists regarded information as an incoming factor, but exist inconsistency between incoming and outgoing company information. This inconsistency results in information asymmetry in the business relationship on goods market. The existence of information asymmetry in the sellers-buyers relationship is a precondition to multitude financial and moral risks about all parties involved in the market transactions. The purpose of this paper is to identify different practices of information asymmetry on Bulgarian goods market and present advantages of improving B2C relationships via reducing of information asymmetry.http://www.etimm.ase.ro/RePEc/aes/jetimm/2016/ETIMM_V01_2016_80.pdfinformation asymmetrygoods marketb2c relationshipinformation asymmetry practices
spellingShingle Ivanova, Manuela
Identify of Information Asymmetry Practices in Bulgarian Goods Market
Journal of Emerging Trends in Marketing and Management
information asymmetry
goods market
b2c relationship
information asymmetry practices
title Identify of Information Asymmetry Practices in Bulgarian Goods Market
title_full Identify of Information Asymmetry Practices in Bulgarian Goods Market
title_fullStr Identify of Information Asymmetry Practices in Bulgarian Goods Market
title_full_unstemmed Identify of Information Asymmetry Practices in Bulgarian Goods Market
title_short Identify of Information Asymmetry Practices in Bulgarian Goods Market
title_sort identify of information asymmetry practices in bulgarian goods market
topic information asymmetry
goods market
b2c relationship
information asymmetry practices
url http://www.etimm.ase.ro/RePEc/aes/jetimm/2016/ETIMM_V01_2016_80.pdf
work_keys_str_mv AT ivanovamanuela identifyofinformationasymmetrypracticesinbulgariangoodsmarket