PENGARUH SIKAP DAN FASHION LEADERSHIP TERHADAP NIAT BELI ONLINE REMAJA di KOTA DENPASAR

PENGARUH SIKAP DAN FASHION LEADERSHIP TERHADAP NIAT BELI ONLINE REMAJA di KOTA DENPASAR

The main purpose study describes the effect of attitudes towards the online purchase intention teenagers in Denpasar, describes the influence of fashion leadership on online purchase intention teenagers in Denpasar and prove the influence of attitude and fashion leadership of the online purchase int...

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Bibliographic Details
Main Authors: Ni Made Dwipayani, I Ketut Rahyuda
Format: Article
Language:English
Published: Universitas Udayana 2016-06-01
Series:E-Jurnal Manajemen
Subjects:
attitude
fashion leadership
purchase intention
Online Access:https://ojs.unud.ac.id/index.php/Manajemen/article/view/18041

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