Bank value: comparing customer and employee perceptions
In the modern competitive environment, banks create the value generally using the relational capital. Thus, customer satisfaction and loyalty are the main components of bank success in a market. In turn, customer satisfaction is affected by bank service quality that determines bank’s value perceived...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Vilnius Gediminas Technical University
2012-06-01
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| Series: | Business, Management and Education |
| Subjects: | |
| Online Access: | https://www.mla.vgtu.lt/index.php/BME/article/view/4659 |