Exploring the usability and user experience of social media apps through a text mining approach

This study aims to evaluate the applicability of a text mining approach for extracting UUX-related issues from a dataset of user comments and not to evaluate the Instagram (IG) app. This study analyses textual data mined from reviews in English written by IG mobile application users. The article’s a...

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Main Authors: Baj-Rogowska Anna, Sikorski Marcin
Format: Article
Language:English
Published: Sciendo 2023-03-01
Series:Engineering Management in Production and Services
Subjects:
Online Access:https://doi.org/10.2478/emj-2023-0007
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author Baj-Rogowska Anna
Sikorski Marcin
author_facet Baj-Rogowska Anna
Sikorski Marcin
author_sort Baj-Rogowska Anna
collection DOAJ
description This study aims to evaluate the applicability of a text mining approach for extracting UUX-related issues from a dataset of user comments and not to evaluate the Instagram (IG) app. This study analyses textual data mined from reviews in English written by IG mobile application users. The article’s authors used text mining (based on the LDA algorithm) to identify the main UUX-related topics. Next, they mapped the identified topics with known theoretical constructs to place them in their nomological network relevant to the usability (the 5Es framework by Quesenbery) and UX (the Honeycomb model by Morville). Finally, to expand the study with an emotional diagnosis, sentiment analysis was performed on two levels: (i) for each recognised topic, and (ii) for the full dataset to uncover general insights into users’ emotions within all reviews. The case study of the IG app confirms the usefulness of user feedback data for software development and points out that the review data have the potential for the early detection of frustration and negative feelings introduced during the use of the application. Conducting conventional UUX evaluations with users is problematic since they are remotely located, and the user-generated content of a social app undergoes continuous and frequent changes. Thus, the consecutive stages of the proposed methodology, based on text mining algorithms, constitute a proposed framework for examining the user-perceived quality projection of applications from user feedback, and they are the main contribution of this article. The used approach can be valuable for helping developers, designers and researchers to reveal user problems and fulfil user satisfaction regarding UUX aspects for specific software features.
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spelling doaj.art-6a058572e6c34a33bcfdc4bd2b4c73da2023-04-11T17:34:07ZengSciendoEngineering Management in Production and Services2543-912X2023-03-011518610510.2478/emj-2023-0007Exploring the usability and user experience of social media apps through a text mining approachBaj-Rogowska Anna0Sikorski Marcin11Gdańsk University of Technology, Poland2Gdańsk University of Technology, PolandThis study aims to evaluate the applicability of a text mining approach for extracting UUX-related issues from a dataset of user comments and not to evaluate the Instagram (IG) app. This study analyses textual data mined from reviews in English written by IG mobile application users. The article’s authors used text mining (based on the LDA algorithm) to identify the main UUX-related topics. Next, they mapped the identified topics with known theoretical constructs to place them in their nomological network relevant to the usability (the 5Es framework by Quesenbery) and UX (the Honeycomb model by Morville). Finally, to expand the study with an emotional diagnosis, sentiment analysis was performed on two levels: (i) for each recognised topic, and (ii) for the full dataset to uncover general insights into users’ emotions within all reviews. The case study of the IG app confirms the usefulness of user feedback data for software development and points out that the review data have the potential for the early detection of frustration and negative feelings introduced during the use of the application. Conducting conventional UUX evaluations with users is problematic since they are remotely located, and the user-generated content of a social app undergoes continuous and frequent changes. Thus, the consecutive stages of the proposed methodology, based on text mining algorithms, constitute a proposed framework for examining the user-perceived quality projection of applications from user feedback, and they are the main contribution of this article. The used approach can be valuable for helping developers, designers and researchers to reveal user problems and fulfil user satisfaction regarding UUX aspects for specific software features.https://doi.org/10.2478/emj-2023-0007usabilityuser experience5es modelhoneycomb modeltext miningmobile apps
spellingShingle Baj-Rogowska Anna
Sikorski Marcin
Exploring the usability and user experience of social media apps through a text mining approach
Engineering Management in Production and Services
usability
user experience
5es model
honeycomb model
text mining
mobile apps
title Exploring the usability and user experience of social media apps through a text mining approach
title_full Exploring the usability and user experience of social media apps through a text mining approach
title_fullStr Exploring the usability and user experience of social media apps through a text mining approach
title_full_unstemmed Exploring the usability and user experience of social media apps through a text mining approach
title_short Exploring the usability and user experience of social media apps through a text mining approach
title_sort exploring the usability and user experience of social media apps through a text mining approach
topic usability
user experience
5es model
honeycomb model
text mining
mobile apps
url https://doi.org/10.2478/emj-2023-0007
work_keys_str_mv AT bajrogowskaanna exploringtheusabilityanduserexperienceofsocialmediaappsthroughatextminingapproach
AT sikorskimarcin exploringtheusabilityanduserexperienceofsocialmediaappsthroughatextminingapproach