Identifying and Ranking Factors Affecting Customer loyalty in Public Libraries: Synthesis of studies conducted in this field

Identifying and Ranking Factors Affecting Customer loyalty in Public Libraries: Synthesis of studies conducted in this field

This research has been conducted to identify and rank factors affecting customer loyalty in public libraries in Iran. This research is applied in terms of purpose and mixed (qualitative-quantitative) for the data type. In the first step, 45 articles on library customers’ loyalty were selected and an...

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Bibliographic Details
Main Authors: Mansoor Koohi Rostami, Mohammad Hassan Azimi, Samira Dibah
Format: Article
Language:English
Published: Regional Information Center for Science and Technology (RICeST) 2024-01-01
Series:International Journal of Information Science and Management
Subjects:
public libraries
customers
loyalty
influencing factors
iran
meta-synthesis
Online Access:https://ijism.isc.ac/article_709531_c2565c65bc82a99ddd3a1323c6c46a1b.pdf

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