Development of the Property Marketing Strategy; Case Study at Risma Jihan Akbar Housing Developer, Bekasi - West Java

Bekasi is one of the buffer zones that has a fairly high population density, population density will be followed by high demand for property / houses. Based on this background, the research aims to develop a property marketing strategy with a case study on Risma Jihan Akbar (RJA). Mix method was use...

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Bibliographic Details
Main Authors: Dina Kurnia SARI, Dhian Tyas UNTARI, M Fadhli NURSAL
Format: Article
Language:English
Published: Editura Fundatiei Romania de Maine 2019-04-01
Series:Journal of Economic Development, Environment and People
Subjects:
Online Access:http://ojs.spiruharet.ro/index.php/jedep/article/view/618

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