Modeling the Potential for Rural Tourism Development via GWR and MGWR in the Context of the Analysis of the Rural Lodging Supply in Extremadura, Spain

The harmonious development of tourism activity in rural areas must be based on effective tourism plans adapted to the territory. To achieve this, it is necessary that the tourist potential of the area be taken into consideration. However, the tourist attraction capacity is not always considered, whi...

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Main Authors: José Manuel Sánchez-Martín, Ana María Hernández-Carretero, Juan Ignacio Rengifo-Gallego, María José García-Berzosa, Luz María Martín-Delgado
Format: Article
Language:English
Published: MDPI AG 2023-05-01
Series:Systems
Subjects:
Online Access:https://www.mdpi.com/2079-8954/11/5/236
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author José Manuel Sánchez-Martín
Ana María Hernández-Carretero
Juan Ignacio Rengifo-Gallego
María José García-Berzosa
Luz María Martín-Delgado
author_facet José Manuel Sánchez-Martín
Ana María Hernández-Carretero
Juan Ignacio Rengifo-Gallego
María José García-Berzosa
Luz María Martín-Delgado
author_sort José Manuel Sánchez-Martín
collection DOAJ
description The harmonious development of tourism activity in rural areas must be based on effective tourism plans adapted to the territory. To achieve this, it is necessary that the tourist potential of the area be taken into consideration. However, the tourist attraction capacity is not always considered, which has led to a significant increase in the number of rural lodgings. This has caused strong imbalances in Extremadura, Spain. On the basis of this premise, in this research study, we aim to determine whether there is an adjustment between the main factors that attract rural tourists to the study area. To determine this, we make use of different geostatistical procedures based on spatially weighted regression models (GWR and MGWR). A comparative study is conducted using these models, on the basis of which it is deduced that one type of regression offers advantages over the other. However, the results show that neither regression models can explain the presence of rural accommodation in places that do not meet the requirements demanded by tourists. This fact shows that the increase in the supply of rural accommodation follows unsuitable patterns in some cases, which translates into numerous problems, such as low occupancy levels. In this study, it is concluded that there is no strong relationship between the attractiveness of a territory and its volume of supply, highlighting the need to rethink tourism plans in order to adjust them relative to reality.
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spelling doaj.art-6ab8a71f5f14422fae5dadea2125ca722023-11-18T03:31:42ZengMDPI AGSystems2079-89542023-05-0111523610.3390/systems11050236Modeling the Potential for Rural Tourism Development via GWR and MGWR in the Context of the Analysis of the Rural Lodging Supply in Extremadura, SpainJosé Manuel Sánchez-Martín0Ana María Hernández-Carretero1Juan Ignacio Rengifo-Gallego2María José García-Berzosa3Luz María Martín-Delgado4Facultad de Empresa, Finanzas y Turismo, Universidad de Extremadura, Avda. de la Universidad, S/N, 10003 Cáceres, SpainFacultad de Formación del Profesorado, Universidad de Extremadura, Avda. de la Universidad, S/N, 10003 Cáceres, SpainFacultad de Filosofía y Letras, Universidad de Extremadura, Avda. de la Universidad, S/N, 10003 Cáceres, SpainFacultad de Empresa, Finanzas y Turismo, Universidad de Extremadura, Avda. de la Universidad, S/N, 10003 Cáceres, SpainFacultad de Filosofía y Letras, Universidad de Valladolid, Plaza Campus Universitario, S/N, 47011 Valladolid, SpainThe harmonious development of tourism activity in rural areas must be based on effective tourism plans adapted to the territory. To achieve this, it is necessary that the tourist potential of the area be taken into consideration. However, the tourist attraction capacity is not always considered, which has led to a significant increase in the number of rural lodgings. This has caused strong imbalances in Extremadura, Spain. On the basis of this premise, in this research study, we aim to determine whether there is an adjustment between the main factors that attract rural tourists to the study area. To determine this, we make use of different geostatistical procedures based on spatially weighted regression models (GWR and MGWR). A comparative study is conducted using these models, on the basis of which it is deduced that one type of regression offers advantages over the other. However, the results show that neither regression models can explain the presence of rural accommodation in places that do not meet the requirements demanded by tourists. This fact shows that the increase in the supply of rural accommodation follows unsuitable patterns in some cases, which translates into numerous problems, such as low occupancy levels. In this study, it is concluded that there is no strong relationship between the attractiveness of a territory and its volume of supply, highlighting the need to rethink tourism plans in order to adjust them relative to reality.https://www.mdpi.com/2079-8954/11/5/236tourism potentialrural tourismrural accommodationgeographically weighted regression (GWR)multiscale geographically weighted regression (MGWR)Extremadura
spellingShingle José Manuel Sánchez-Martín
Ana María Hernández-Carretero
Juan Ignacio Rengifo-Gallego
María José García-Berzosa
Luz María Martín-Delgado
Modeling the Potential for Rural Tourism Development via GWR and MGWR in the Context of the Analysis of the Rural Lodging Supply in Extremadura, Spain
Systems
tourism potential
rural tourism
rural accommodation
geographically weighted regression (GWR)
multiscale geographically weighted regression (MGWR)
Extremadura
title Modeling the Potential for Rural Tourism Development via GWR and MGWR in the Context of the Analysis of the Rural Lodging Supply in Extremadura, Spain
title_full Modeling the Potential for Rural Tourism Development via GWR and MGWR in the Context of the Analysis of the Rural Lodging Supply in Extremadura, Spain
title_fullStr Modeling the Potential for Rural Tourism Development via GWR and MGWR in the Context of the Analysis of the Rural Lodging Supply in Extremadura, Spain
title_full_unstemmed Modeling the Potential for Rural Tourism Development via GWR and MGWR in the Context of the Analysis of the Rural Lodging Supply in Extremadura, Spain
title_short Modeling the Potential for Rural Tourism Development via GWR and MGWR in the Context of the Analysis of the Rural Lodging Supply in Extremadura, Spain
title_sort modeling the potential for rural tourism development via gwr and mgwr in the context of the analysis of the rural lodging supply in extremadura spain
topic tourism potential
rural tourism
rural accommodation
geographically weighted regression (GWR)
multiscale geographically weighted regression (MGWR)
Extremadura
url https://www.mdpi.com/2079-8954/11/5/236
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