IS COAL ABLE TO SHINE? THE ROLE OF LEGAM IN SUPPORTING COAL JEWELRY-BASED SOCIAL ENTREPRENEURSHIP

As coal mining activities ceased in Sawahlunto, tourism, and the creative industry emerged as alternative avenues for the city's development. Legam is a player in the creative industry, specifically in the fashion sub-sector, specializing in coal-based jewelry production, a material abundant i...

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Main Authors: Rakhman Priyatmoko, Addin Maulana, Dini Oktaviyanti, Yessy Febrina Usman, Fauziah Khoiriyani
Format: Article
Language:English
Published: Petra Christian University 2024-03-01
Series:Jurnal Manajemen dan Wirausaha
Subjects:
Online Access:https://jurnalmanajemen.petra.ac.id/index.php/man/article/view/27579
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author Rakhman Priyatmoko
Addin Maulana
Dini Oktaviyanti
Yessy Febrina Usman
Fauziah Khoiriyani
author_facet Rakhman Priyatmoko
Addin Maulana
Dini Oktaviyanti
Yessy Febrina Usman
Fauziah Khoiriyani
author_sort Rakhman Priyatmoko
collection DOAJ
description As coal mining activities ceased in Sawahlunto, tourism, and the creative industry emerged as alternative avenues for the city's development. Legam is a player in the creative industry, specifically in the fashion sub-sector, specializing in coal-based jewelry production, a material abundant in Sawahlunto. Employing a na­r­rative approach and conducting interview data collection, this research aimed to identify the role of Legam Jewelry in supporting social entrepreneurship. A social entrepreneurship approach served as the analytical fra­mework, considering Legam Jewelry's unique business operations. Differences in the locations of raw ma­te­rial sources, workers' residences, and the business owner's domicile increased operational costs. It was interesting to comprehend Legam's motivation for maintaining this location difference between Bandung and Sawahlunto. The research findings indicated that Legam aligned its business processes with social entre­pre­neurship ele­ments such as social value, civil society, innovation, and economic activities. Despite being deemed capable of fulfilling these social entrepreneurship elements, several critical points required attention in Legam's business processes. One such point related to the need for government support to facilitate physical exhibitions after the coronavirus disease (COVID-19) pandemic. In creating a massive social impact, efforts were necessary to en­courage the emergence of similar entrepreneurs in Sawahlunto and other regions.
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spelling doaj.art-6abbc867ae644f63a08825d5cb8fa38f2024-03-14T07:33:58ZengPetra Christian UniversityJurnal Manajemen dan Wirausaha1411-14382338-82342024-03-0126110.9744/jmk.26.1.34-45IS COAL ABLE TO SHINE? THE ROLE OF LEGAM IN SUPPORTING COAL JEWELRY-BASED SOCIAL ENTREPRENEURSHIPRakhman Priyatmoko0Addin Maulana1Dini Oktaviyanti2Yessy Febrina Usman3Fauziah Khoiriyani4National Research and Innovation AgencyNational Research and Innovation AgencyMinistry of Tourism and Creative EconomyMinistry of Tourism and Creative EconomyNational Research and Innovation Agency As coal mining activities ceased in Sawahlunto, tourism, and the creative industry emerged as alternative avenues for the city's development. Legam is a player in the creative industry, specifically in the fashion sub-sector, specializing in coal-based jewelry production, a material abundant in Sawahlunto. Employing a na­r­rative approach and conducting interview data collection, this research aimed to identify the role of Legam Jewelry in supporting social entrepreneurship. A social entrepreneurship approach served as the analytical fra­mework, considering Legam Jewelry's unique business operations. Differences in the locations of raw ma­te­rial sources, workers' residences, and the business owner's domicile increased operational costs. It was interesting to comprehend Legam's motivation for maintaining this location difference between Bandung and Sawahlunto. The research findings indicated that Legam aligned its business processes with social entre­pre­neurship ele­ments such as social value, civil society, innovation, and economic activities. Despite being deemed capable of fulfilling these social entrepreneurship elements, several critical points required attention in Legam's business processes. One such point related to the need for government support to facilitate physical exhibitions after the coronavirus disease (COVID-19) pandemic. In creating a massive social impact, efforts were necessary to en­courage the emergence of similar entrepreneurs in Sawahlunto and other regions. https://jurnalmanajemen.petra.ac.id/index.php/man/article/view/27579CoalSawahluntoLegam jewelrysocial entrepreneurship
spellingShingle Rakhman Priyatmoko
Addin Maulana
Dini Oktaviyanti
Yessy Febrina Usman
Fauziah Khoiriyani
IS COAL ABLE TO SHINE? THE ROLE OF LEGAM IN SUPPORTING COAL JEWELRY-BASED SOCIAL ENTREPRENEURSHIP
Jurnal Manajemen dan Wirausaha
Coal
Sawahlunto
Legam jewelry
social entrepreneurship
title IS COAL ABLE TO SHINE? THE ROLE OF LEGAM IN SUPPORTING COAL JEWELRY-BASED SOCIAL ENTREPRENEURSHIP
title_full IS COAL ABLE TO SHINE? THE ROLE OF LEGAM IN SUPPORTING COAL JEWELRY-BASED SOCIAL ENTREPRENEURSHIP
title_fullStr IS COAL ABLE TO SHINE? THE ROLE OF LEGAM IN SUPPORTING COAL JEWELRY-BASED SOCIAL ENTREPRENEURSHIP
title_full_unstemmed IS COAL ABLE TO SHINE? THE ROLE OF LEGAM IN SUPPORTING COAL JEWELRY-BASED SOCIAL ENTREPRENEURSHIP
title_short IS COAL ABLE TO SHINE? THE ROLE OF LEGAM IN SUPPORTING COAL JEWELRY-BASED SOCIAL ENTREPRENEURSHIP
title_sort is coal able to shine the role of legam in supporting coal jewelry based social entrepreneurship
topic Coal
Sawahlunto
Legam jewelry
social entrepreneurship
url https://jurnalmanajemen.petra.ac.id/index.php/man/article/view/27579
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