APA (7th ed.) Citation

Kachuei, Z. Y., korhani, m., & kosari, A. (2022). Investigating the effect of social media marketing on brand loyalty with the mediating role of trust and brand equity(Case study: Bank Mellat Isfahan branches). Iranian Business Management Association.

Chicago Style (17th ed.) Citation

Kachuei, Zahra Yazdani, mehdi korhani, and Asghar kosari. Investigating the Effect of Social Media Marketing on Brand Loyalty with the Mediating Role of Trust and Brand Equity(Case Study: Bank Mellat Isfahan Branches). Iranian Business Management Association, 2022.

MLA (9th ed.) Citation

Kachuei, Zahra Yazdani, et al. Investigating the Effect of Social Media Marketing on Brand Loyalty with the Mediating Role of Trust and Brand Equity(Case Study: Bank Mellat Isfahan Branches). Iranian Business Management Association, 2022.