The Synergy of Emergency Alerts and social media: An Evaluation with the Emergency Alert and Social Media Engagement Test
Using the innovative Emergency Alert and Social Media Engagement Test (EASE Test), this study examines how the dynamics of emergency communication are changing and how conventional emergency alerts and social media engagement may work together. The results of the data analysis show that participants...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2024-01-01
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| Series: | BIO Web of Conferences |
| Subjects: | |
| Online Access: | https://www.bio-conferences.org/articles/bioconf/pdf/2024/05/bioconf_rtbs2024_01074.pdf |
| _version_ | 1797352908373622784 |
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| author | Maksudovna Vafaeva Khristina Singh Digvijay Banoth Ramesh Arora Rishabh Sharma Sapna |
| author_facet | Maksudovna Vafaeva Khristina Singh Digvijay Banoth Ramesh Arora Rishabh Sharma Sapna |
| author_sort | Maksudovna Vafaeva Khristina |
| collection | DOAJ |
| description | Using the innovative Emergency Alert and Social Media Engagement Test (EASE Test), this study examines how the dynamics of emergency communication are changing and how conventional emergency alerts and social media engagement may work together. The results of the data analysis show that participants' alarm reaction efficacy varied, depending on things like alert clarity and personal readiness. The research highlights the potential of social media platforms as dynamic centers for information exchange by revealing varying degrees of involvement under simulated emergency circumstances. Furthermore, it is shown that social media participation is positively correlated with alert reactions that are more successful, highlighting the function of social media in improving response preparedness. Qualitative information obtained from participant interviews clarifies the potential and challenges in this interaction. In light of the potential for improved public safety, situational awareness, and catastrophe resilience in the digital age, this study supports an integrated strategy. |
| first_indexed | 2024-03-08T13:23:32Z |
| format | Article |
| id | doaj.art-6b398b50140e4bd5bfea8c1c5cb45ff2 |
| institution | Directory Open Access Journal |
| issn | 2117-4458 |
| language | English |
| last_indexed | 2024-03-08T13:23:32Z |
| publishDate | 2024-01-01 |
| publisher | EDP Sciences |
| record_format | Article |
| series | BIO Web of Conferences |
| spelling | doaj.art-6b398b50140e4bd5bfea8c1c5cb45ff22024-01-17T15:02:13ZengEDP SciencesBIO Web of Conferences2117-44582024-01-01860107410.1051/bioconf/20248601074bioconf_rtbs2024_01074The Synergy of Emergency Alerts and social media: An Evaluation with the Emergency Alert and Social Media Engagement TestMaksudovna Vafaeva Khristina0Singh Digvijay1Banoth Ramesh2Arora Rishabh3Sharma Sapna4Peter the Great St. Petersburg Polytechnic UniversityUttaranchal Institute of Technology, Uttaranchal UniversityGRIET, BachupallyK R Mangalam UniversityGD Goenka UniversityUsing the innovative Emergency Alert and Social Media Engagement Test (EASE Test), this study examines how the dynamics of emergency communication are changing and how conventional emergency alerts and social media engagement may work together. The results of the data analysis show that participants' alarm reaction efficacy varied, depending on things like alert clarity and personal readiness. The research highlights the potential of social media platforms as dynamic centers for information exchange by revealing varying degrees of involvement under simulated emergency circumstances. Furthermore, it is shown that social media participation is positively correlated with alert reactions that are more successful, highlighting the function of social media in improving response preparedness. Qualitative information obtained from participant interviews clarifies the potential and challenges in this interaction. In light of the potential for improved public safety, situational awareness, and catastrophe resilience in the digital age, this study supports an integrated strategy.https://www.bio-conferences.org/articles/bioconf/pdf/2024/05/bioconf_rtbs2024_01074.pdfemergency communicationsocial mediaalert responsepublic engagementsynergy evaluation |
| spellingShingle | Maksudovna Vafaeva Khristina Singh Digvijay Banoth Ramesh Arora Rishabh Sharma Sapna The Synergy of Emergency Alerts and social media: An Evaluation with the Emergency Alert and Social Media Engagement Test BIO Web of Conferences emergency communication social media alert response public engagement synergy evaluation |
| title | The Synergy of Emergency Alerts and social media: An Evaluation with the Emergency Alert and Social Media Engagement Test |
| title_full | The Synergy of Emergency Alerts and social media: An Evaluation with the Emergency Alert and Social Media Engagement Test |
| title_fullStr | The Synergy of Emergency Alerts and social media: An Evaluation with the Emergency Alert and Social Media Engagement Test |
| title_full_unstemmed | The Synergy of Emergency Alerts and social media: An Evaluation with the Emergency Alert and Social Media Engagement Test |
| title_short | The Synergy of Emergency Alerts and social media: An Evaluation with the Emergency Alert and Social Media Engagement Test |
| title_sort | synergy of emergency alerts and social media an evaluation with the emergency alert and social media engagement test |
| topic | emergency communication social media alert response public engagement synergy evaluation |
| url | https://www.bio-conferences.org/articles/bioconf/pdf/2024/05/bioconf_rtbs2024_01074.pdf |
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