Understanding the intention to adopt artificial insemination technology in pig by tribal farmers
The study used Theory of Planned Behaviour (TPB) to understand the underlying factors for the intention to adopt artificial insemination (AI) technology in pig by the tribal farmers of Nagaland. Responses from a survey of 72 tribal farmers of Nagaland revealed a strong intent to adopt artificial in...
| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Indian Council of Agricultural Research
2021-09-01
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| Series: | Indian Journal of Animal Sciences |
| Subjects: | |
| Online Access: | https://epubs.icar.org.in/index.php/IJAnS/article/view/115443 |
| _version_ | 1828006024652521472 |
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| author | PH ROMEN SHARMA MAHAK SINGH PANKAJ KUMAR SINHA BAGISH KUMAR R TALLI MOLLIER D J RAJKHOWA |
| author_facet | PH ROMEN SHARMA MAHAK SINGH PANKAJ KUMAR SINHA BAGISH KUMAR R TALLI MOLLIER D J RAJKHOWA |
| author_sort | PH ROMEN SHARMA |
| collection | DOAJ |
| description |
The study used Theory of Planned Behaviour (TPB) to understand the underlying factors for the intention to adopt artificial insemination (AI) technology in pig by the tribal farmers of Nagaland. Responses from a survey of 72 tribal farmers of Nagaland revealed a strong intent to adopt artificial insemination in pig which is driven by strong favourable attitude towards the technology and strong approval from referent groups for the artificial insemination in pig. Perceived behavioural control seems to be the main discriminating drivers among the theory of planned behaviour constructs for the intention to adopt artificial insemination in pig, and are affected by farming context especially distance to artificial insemination provider centre. Farmer's intention to start for pig breeding also positively affects the intention to adopt the technology.
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| first_indexed | 2024-04-10T07:50:56Z |
| format | Article |
| id | doaj.art-6bb8b30024ac4a73aba847b6812341b1 |
| institution | Directory Open Access Journal |
| issn | 0367-8318 2394-3327 |
| language | English |
| last_indexed | 2024-04-10T07:50:56Z |
| publishDate | 2021-09-01 |
| publisher | Indian Council of Agricultural Research |
| record_format | Article |
| series | Indian Journal of Animal Sciences |
| spelling | doaj.art-6bb8b30024ac4a73aba847b6812341b12023-02-23T10:12:17ZengIndian Council of Agricultural ResearchIndian Journal of Animal Sciences0367-83182394-33272021-09-0191610.56093/ijans.v91i6.115443Understanding the intention to adopt artificial insemination technology in pig by tribal farmersPH ROMEN SHARMA0MAHAK SINGH1PANKAJ KUMAR SINHA2BAGISH KUMAR3R TALLI MOLLIER4D J RAJKHOWA5ICAR Research Complex for NEH Region, Nagaland Centre, Medziphema, Nagaland 797 106 IndiaICAR Research Complex for NEH Region, Nagaland Centre, Medziphema, Nagaland 797 106 IndiaICAR Research Complex for NEH Region, Nagaland Centre, Medziphema, Nagaland 797 106 IndiaICAR Research Complex for NEH Region, Nagaland Centre, Medziphema, Nagaland 797 106 IndiaICAR Research Complex for NEH Region, Nagaland Centre, Medziphema, Nagaland 797 106 IndiaICAR Research Complex for NEH Region, Nagaland Centre, Medziphema, Nagaland 797 106 India The study used Theory of Planned Behaviour (TPB) to understand the underlying factors for the intention to adopt artificial insemination (AI) technology in pig by the tribal farmers of Nagaland. Responses from a survey of 72 tribal farmers of Nagaland revealed a strong intent to adopt artificial insemination in pig which is driven by strong favourable attitude towards the technology and strong approval from referent groups for the artificial insemination in pig. Perceived behavioural control seems to be the main discriminating drivers among the theory of planned behaviour constructs for the intention to adopt artificial insemination in pig, and are affected by farming context especially distance to artificial insemination provider centre. Farmer's intention to start for pig breeding also positively affects the intention to adopt the technology. https://epubs.icar.org.in/index.php/IJAnS/article/view/115443AdoptionArtificial inseminationPerceived behavioural controlPigTheory of planned behaviourTribal farmers |
| spellingShingle | PH ROMEN SHARMA MAHAK SINGH PANKAJ KUMAR SINHA BAGISH KUMAR R TALLI MOLLIER D J RAJKHOWA Understanding the intention to adopt artificial insemination technology in pig by tribal farmers Indian Journal of Animal Sciences Adoption Artificial insemination Perceived behavioural control Pig Theory of planned behaviour Tribal farmers |
| title | Understanding the intention to adopt artificial insemination technology in pig by tribal farmers |
| title_full | Understanding the intention to adopt artificial insemination technology in pig by tribal farmers |
| title_fullStr | Understanding the intention to adopt artificial insemination technology in pig by tribal farmers |
| title_full_unstemmed | Understanding the intention to adopt artificial insemination technology in pig by tribal farmers |
| title_short | Understanding the intention to adopt artificial insemination technology in pig by tribal farmers |
| title_sort | understanding the intention to adopt artificial insemination technology in pig by tribal farmers |
| topic | Adoption Artificial insemination Perceived behavioural control Pig Theory of planned behaviour Tribal farmers |
| url | https://epubs.icar.org.in/index.php/IJAnS/article/view/115443 |
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