Estimation of Student Satisfaction and Student Loyalty in Indian University offering Higher Education

Estimation of Student Satisfaction and Student Loyalty in Indian University offering Higher Education

Thanks to its multidimensional nature and ultimate effect on customer retention, consumer engagement, and finally, firm efficiency, service value has gained a lot of attention in recent marketing literature. The findings indicate as the service value dimensions functional value, consumer satisfactio...

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Bibliographic Details
Main Authors: dhaval gaud, Bijal Zaveri
Format: Article
Language:English
Published: Academy of Sciences Malaysia 2021-05-01
Series:ASM Science Journal
Subjects:
student satisfaction
student loyalty
higher education
india
university
Online Access:https://doi.org/10.32802/asmscj.2021.738

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