Function of Neologisms in Electronic Mass Media Headlines

The features of the usage of word-formative neologisms in the aspect of the implementation of the functions of media text headline (on the material of titles of electronic media texts) are considered. The article presents the results of structural, semantic and pragmatic analysis of the headline neo...

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Main Author: V. A. Toropkina
Format: Article
Language:Russian
Published: Tsentr nauchnykh i obrazovatelnykh proektov 2019-05-01
Series:Научный диалог
Subjects:
Online Access:https://www.nauka-dialog.ru/jour/article/view/1150
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author V. A. Toropkina
author_facet V. A. Toropkina
author_sort V. A. Toropkina
collection DOAJ
description The features of the usage of word-formative neologisms in the aspect of the implementation of the functions of media text headline (on the material of titles of electronic media texts) are considered. The article presents the results of structural, semantic and pragmatic analysis of the headline neologisms of the usual and non-usual ways of word formation, collected by a continuous sample of the texts of the Russian electronic media of the early 21st century. It is shown that neologisms contribute to the realization of the nominative, assessment, attractive, informative, contact-establishing, compression, text-forming functions of a header. It is concluded that header neologisms are characterized by synthetism of their functions. It is stated that evaluation, attractive, contact-setting functions become especially relevant in the conditions of modern media communication. Attention is paid to structural-semantic and discursive factors that affect the implementation of functions of a title: the determining factors are the structure of a neologism (presence of evaluation-marked elements, semantics of producing words), the method of its creation (usual / non-usual), as well as usage context. The practical significance of the study lies in the possibility of applying its results in journalistic practice, since the headlines are studied in terms of the success of their functions and the achievement of communicative goals, including the analysis of possible communicative risks.
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spelling doaj.art-6c66f7ae4d114f1cb1d2198291fec9082025-03-02T10:10:05ZrusTsentr nauchnykh i obrazovatelnykh proektovНаучный диалог2225-756X2227-12952019-05-010515416810.24224/2227-1295-2019-5-154-1681146Function of Neologisms in Electronic Mass Media HeadlinesV. A. Toropkina0Lobachevsky State University of Nizhniy NovgorodThe features of the usage of word-formative neologisms in the aspect of the implementation of the functions of media text headline (on the material of titles of electronic media texts) are considered. The article presents the results of structural, semantic and pragmatic analysis of the headline neologisms of the usual and non-usual ways of word formation, collected by a continuous sample of the texts of the Russian electronic media of the early 21st century. It is shown that neologisms contribute to the realization of the nominative, assessment, attractive, informative, contact-establishing, compression, text-forming functions of a header. It is concluded that header neologisms are characterized by synthetism of their functions. It is stated that evaluation, attractive, contact-setting functions become especially relevant in the conditions of modern media communication. Attention is paid to structural-semantic and discursive factors that affect the implementation of functions of a title: the determining factors are the structure of a neologism (presence of evaluation-marked elements, semantics of producing words), the method of its creation (usual / non-usual), as well as usage context. The practical significance of the study lies in the possibility of applying its results in journalistic practice, since the headlines are studied in terms of the success of their functions and the achievement of communicative goals, including the analysis of possible communicative risks.https://www.nauka-dialog.ru/jour/article/view/1150electronic mediaheadlineword-formative neologismsimpact
spellingShingle V. A. Toropkina
Function of Neologisms in Electronic Mass Media Headlines
Научный диалог
electronic media
headline
word-formative neologisms
impact
title Function of Neologisms in Electronic Mass Media Headlines
title_full Function of Neologisms in Electronic Mass Media Headlines
title_fullStr Function of Neologisms in Electronic Mass Media Headlines
title_full_unstemmed Function of Neologisms in Electronic Mass Media Headlines
title_short Function of Neologisms in Electronic Mass Media Headlines
title_sort function of neologisms in electronic mass media headlines
topic electronic media
headline
word-formative neologisms
impact
url https://www.nauka-dialog.ru/jour/article/view/1150
work_keys_str_mv AT vatoropkina functionofneologismsinelectronicmassmediaheadlines