Diffusion of Drone Journalism: The Case of Finland, 2011–2020

This article details Finnish news organizations’ adoption of drones for journalistic purposes from 2011 to 2020. The theoretical starting point of the article is Rogers’ (1962) diffusion of innovations theory, which explains how new ideas and technologies spread in societies. The main empirical data...

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Main Authors: Turo Uskali, Ville Manninen, Pasi Ikonen, Jere Hokkanen
Format: Article
Language:English
Published: Cogitatio 2020-07-01
Series:Media and Communication
Subjects:
Online Access:https://www.cogitatiopress.com/mediaandcommunication/article/view/3075
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author Turo Uskali
Ville Manninen
Pasi Ikonen
Jere Hokkanen
author_facet Turo Uskali
Ville Manninen
Pasi Ikonen
Jere Hokkanen
author_sort Turo Uskali
collection DOAJ
description This article details Finnish news organizations’ adoption of drones for journalistic purposes from 2011 to 2020. The theoretical starting point of the article is Rogers’ (1962) diffusion of innovations theory, which explains how new ideas and technologies spread in societies. The main empirical data for the study were derived from a phone survey conducted among the 80 most popular newspapers in Finland. The findings reveal that drone journalism in Finland has already diffused from a few pioneering organizations to a large number of newsrooms, including regional, mid-sized newspapers. Most of the newspapers are either using in-house drones, buying commissioned images, or using both strategies. The frequency of use was found to be much higher for those newsrooms using their own drones. Finally, the article ponders possible explanations for different trajectories in the adoption of drones in various countries based on the Finnish case.
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spelling doaj.art-6d69e556f8c241b0ab8b194f389510ed2022-12-22T02:13:20ZengCogitatioMedia and Communication2183-24392020-07-0183758410.17645/mac.v8i3.30751552Diffusion of Drone Journalism: The Case of Finland, 2011–2020Turo Uskali0Ville Manninen1Pasi Ikonen2Jere Hokkanen3Department of Language and Communication Studies, University of Jyväskylä, FinlandDepartment of Language and Communication Studies, University of Jyväskylä, Finland / Innovation and Entrepreneurship InnoLab, University of Vaasa, FinlandDepartment of Language and Communication Studies, University of Jyväskylä, FinlandDepartment of Language and Communication Studies, University of Jyväskylä, FinlandThis article details Finnish news organizations’ adoption of drones for journalistic purposes from 2011 to 2020. The theoretical starting point of the article is Rogers’ (1962) diffusion of innovations theory, which explains how new ideas and technologies spread in societies. The main empirical data for the study were derived from a phone survey conducted among the 80 most popular newspapers in Finland. The findings reveal that drone journalism in Finland has already diffused from a few pioneering organizations to a large number of newsrooms, including regional, mid-sized newspapers. Most of the newspapers are either using in-house drones, buying commissioned images, or using both strategies. The frequency of use was found to be much higher for those newsrooms using their own drones. Finally, the article ponders possible explanations for different trajectories in the adoption of drones in various countries based on the Finnish case.https://www.cogitatiopress.com/mediaandcommunication/article/view/3075aviationdrone journalismfinlandnews organizationsnewspapersvisual journalism
spellingShingle Turo Uskali
Ville Manninen
Pasi Ikonen
Jere Hokkanen
Diffusion of Drone Journalism: The Case of Finland, 2011–2020
Media and Communication
aviation
drone journalism
finland
news organizations
newspapers
visual journalism
title Diffusion of Drone Journalism: The Case of Finland, 2011–2020
title_full Diffusion of Drone Journalism: The Case of Finland, 2011–2020
title_fullStr Diffusion of Drone Journalism: The Case of Finland, 2011–2020
title_full_unstemmed Diffusion of Drone Journalism: The Case of Finland, 2011–2020
title_short Diffusion of Drone Journalism: The Case of Finland, 2011–2020
title_sort diffusion of drone journalism the case of finland 2011 2020
topic aviation
drone journalism
finland
news organizations
newspapers
visual journalism
url https://www.cogitatiopress.com/mediaandcommunication/article/view/3075
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AT jerehokkanen diffusionofdronejournalismthecaseoffinland20112020