FRANCHISING IN CULTURE
The urgency of franchise relations in the sphere of culture in Ukraine is grounded, the author definition of “franchise in culture” as an economic category is proposed and the main advantages and disadvantages of franchising in culture are systematized.
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| Format: | Članak |
| Jezik: | deu |
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Publishing Center "Kyiv University"
2013-03-01
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| Serija: | Вісник Київського національного університету імені Тараса Шевченка. Серія Економіка |
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| Online pristup: | http://bulletin-econom.univ.kiev.ua/wp-content/plugins/download-attachments/includes/download.php?id=2289 |
| Sažetak: | The urgency of franchise relations in the sphere of culture in Ukraine is grounded, the author definition of “franchise in culture” as an economic category is proposed and the main advantages and disadvantages of franchising in culture are systematized. |
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| ISSN: | 1728-2667 1728-2667 |