On design thinking, bullshit, and innovation

Design thinking (DT) has been widely promoted as a powerful approach for systematically achieving innovation, particularly in the world of management. Recently, however, some critical voices from design and science & technology studies have called bullshit on DT, accusing it instead of distortin...

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Main Author: Rodrigo Hernández-Ramírez
Format: Article
Language:English
Published: Universidade Católica Portuguesa 2018-09-01
Series:Journal of Science and Technology of the Arts
Subjects:
Online Access:https://revistas.ucp.pt/index.php/jsta/article/view/7317
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author Rodrigo Hernández-Ramírez
author_facet Rodrigo Hernández-Ramírez
author_sort Rodrigo Hernández-Ramírez
collection DOAJ
description Design thinking (DT) has been widely promoted as a powerful approach for systematically achieving innovation, particularly in the world of management. Recently, however, some critical voices from design and science & technology studies have called bullshit on DT, accusing it instead of distorting and trivialising design methods and processes to serve purely commercial goals. Through an analysis of the recent history of design research and an overview of some (philosophical) accounts on the concept of “bullshit”, this paper shows that at least some of the criticism holds. However, it argues that a truly fruitful critique of DT needs to go beyond simple derision. Ultimately, this paper suggests that perhaps we should steer away from the idea that there is a designerly way of thinking, and focus instead on showing how designers, being “doers”, create maker’s knowledge. Designers, educators, managers, and anyone interested in understanding why design goes beyond a simple methodology perhaps might be interested in this account.
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spelling doaj.art-6e58355c578241e4ad785dbab4e094452022-12-21T22:39:04ZengUniversidade Católica PortuguesaJournal of Science and Technology of the Arts1646-97982183-00882018-09-0110310.7559/citarj.v10i3.555On design thinking, bullshit, and innovationRodrigo Hernández-RamírezDesign thinking (DT) has been widely promoted as a powerful approach for systematically achieving innovation, particularly in the world of management. Recently, however, some critical voices from design and science & technology studies have called bullshit on DT, accusing it instead of distorting and trivialising design methods and processes to serve purely commercial goals. Through an analysis of the recent history of design research and an overview of some (philosophical) accounts on the concept of “bullshit”, this paper shows that at least some of the criticism holds. However, it argues that a truly fruitful critique of DT needs to go beyond simple derision. Ultimately, this paper suggests that perhaps we should steer away from the idea that there is a designerly way of thinking, and focus instead on showing how designers, being “doers”, create maker’s knowledge. Designers, educators, managers, and anyone interested in understanding why design goes beyond a simple methodology perhaps might be interested in this account.https://revistas.ucp.pt/index.php/jsta/article/view/7317Design thinkingDesign methodologyBullshitInnovationMaker’s knowledgePhilosophy of design
spellingShingle Rodrigo Hernández-Ramírez
On design thinking, bullshit, and innovation
Journal of Science and Technology of the Arts
Design thinking
Design methodology
Bullshit
Innovation
Maker’s knowledge
Philosophy of design
title On design thinking, bullshit, and innovation
title_full On design thinking, bullshit, and innovation
title_fullStr On design thinking, bullshit, and innovation
title_full_unstemmed On design thinking, bullshit, and innovation
title_short On design thinking, bullshit, and innovation
title_sort on design thinking bullshit and innovation
topic Design thinking
Design methodology
Bullshit
Innovation
Maker’s knowledge
Philosophy of design
url https://revistas.ucp.pt/index.php/jsta/article/view/7317
work_keys_str_mv AT rodrigohernandezramirez ondesignthinkingbullshitandinnovation