Digital Transformation in Health Care and Its Marketing Dimension
To present issues treating digital transformation in the health sector and highlight the marketing dimension of this process.
Main Author: | |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2023-09-01
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Series: | Marketing of Scientific and Research Organizations |
Subjects: | |
Online Access: | https://doi.org/10.2478/minib-2023-0014 |
Summary: | To present issues treating digital transformation in the health sector and highlight the marketing dimension of this process. |
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ISSN: | 2353-8414 |