The Drift Diffusion Model can account for the accuracy and reaction time of value-based choices under high and low time pressure

An important open problem is how values are compared to make simple choices. A natural hypothesis is that the brain carries out the computations associated with the value comparisons in a manner consistent with the Drift Diffusion Model (DDM), since this model has been able to account for a large am...

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Bibliographic Details
Main Authors: Milica Milosavljevic, Jonathan Malmaud, Alexander Huth, Christof Koch, Antonio Rangel
Format: Article
Language:English
Published: Cambridge University Press 2010-10-01
Series:Judgment and Decision Making
Subjects:
Online Access:https://www.cambridge.org/core/product/identifier/S1930297500001285/type/journal_article
Description
Summary:An important open problem is how values are compared to make simple choices. A natural hypothesis is that the brain carries out the computations associated with the value comparisons in a manner consistent with the Drift Diffusion Model (DDM), since this model has been able to account for a large amount of data in other domains. We investigated the ability of four different versions of the DDM to explain the data in a real binary food choice task under conditions of high and low time pressure. We found that a seven-parameter version of the DDM can account for the choice and reaction time data with high-accuracy, in both the high and low time pressure conditions. The changes associated with the introduction of time pressure could be traced to changes in two key model parameters: the barrier height and the noise in the slope of the drift process.
ISSN:1930-2975