The Museum as a Product Provider: the Impact of Its Emotional Intelligence on Customer Satisfaction
Growing competition in the field of culture, the need to compete in the leisure entertainment market forces museums to adapt to new conditions and rethink the structure of the institution, how exhibitions are created and presented, and other accompanying programs services. Meanwhile, museums still...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Vilnius University Press
2022-11-01
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| Series: | Vilnius University Open Series |
| Subjects: | |
| Online Access: | https://www.zurnalai.vu.lt/open-series/article/view/29730 |