Corpus of perfume and cosmetic goods names and its parameters
DOI: https://doi.org/10.17721/APULTP.2022.45.81-108 The article deals with the perfume and cosmetic name corpus research in the aspect of parametrization in multiaspective and multistructural ways. Multiaspective peculiarities are divided into naming and informational aspects. Multistructural feat...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Taras Shevchenko National University of Kyiv
2022-12-01
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| Series: | Актуальні проблеми української лінгвістики: теорія і практика |
| Online Access: | https://apultp.knu.ua/index.php/APULTP/article/view/132 |
| _version_ | 1797946233625509888 |
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| author | Yevheniia Nikiforova Olena Popivniak Elizaveta Galitska |
| author_facet | Yevheniia Nikiforova Olena Popivniak Elizaveta Galitska |
| author_sort | Yevheniia Nikiforova |
| collection | DOAJ |
| description | DOI: https://doi.org/10.17721/APULTP.2022.45.81-108
The article deals with the perfume and cosmetic name corpus research in the aspect of parametrization in multiaspective and multistructural ways. Multiaspective peculiarities are divided into naming and informational aspects. Multistructural features are reflected in the combination of A-brand (manufacturer), B-basic (individual), C-genitive (article), D-functional-descriptive integrants. The next level of multistructural features is connected with the combination of integrants into bigger structures, they are integrators. They are associated within the huge article unit name corpus. The corpus itself consists of such semantic components as quantificators, qualificators, determinatives. Naming integrator corpus provides the discrimination of article units, and demonstrates the involvement of naming devices and some shade of social stratification. Involvement of naming register is reflected in the corpus too. Article units are associated with their naming integrators. In the process of research there were two stages of selection. The primary stage identified 54 classes of goods. The secondary one identified 13 leading classes of olfactory and colouring goods. Parameters which are identified in the process of parametrization may be qualitative and quantitative in their mutual functioning and correlation. Quality and quantity are reflected in goods types, naming devices, naming register. The goods name corpus is a stock of information, knowledge about article units. The informational nucleus is created with two subgroups. The first subgroup represents some information about olfactory, aroma, fragrance, odour. The second one contains some information about optical effect, colouring, tinting, masking.
Key words: article unit, integrant, integrator, name corpus, parametrization.
Information about the authors: Nikiforova Yevhenia Yuriivna – PhD in English Philology; Associate Professor at the Department of English Philology and Intercultural Communication; Educational and Scientific Institute of Philology; Taras Shevchenko National University of Kyiv.
Popivniak Olena Oleksiivna – PhD in English Philology, Assistant Professor at the Department of English Philology and Intercultural Communication; Educational and Scientific Institute of Philology; Taras Shevchenko National University of Kyiv.
Galitska Elizaveta Anatoliivna – PhD in English Philology; teacher of English; Kyiv Gymnasium N 86 "Consul".
E-mail: elt.nikiforova@gmail.com; olenapopivniak@ukr.net, liza-g@ukr.net
REFERENCES
Briot, E. (2007). Fashion Sprayed and Displayed: The Market for Perfumery in Nineteenth Century Paris. Proceedings for the Economic History Society Annual Conference. Exeter: Publish University of Exeter, 69-72 [in English].
Chernatony de, L., Donald, M. Me., Wallace, E. (2011). Creating Powerful Brands. London: Taylor and Francis, 249 p. [in English].
Dixit, S. (2009). Fine Fragrance Business Trends. Chemical Business, 23(6), 11-26 [in English].
Harrison, M.E. (2010). The Scent Word: Content, Intrigue, and the Problem of Olfactory Literacy. Fragrances – Supplement to Household and Personal Care Today, 1, 6-10 [in English].
Jones, G. (2011). Globalization and Beauty: A Historical and Firm Perspective. EURAMERICA, 41(4), 885-916 [in English].
Keller, L.K., Hecklar, S.E., Houston, M.J. (1998). Effects of Brand Name Suggestiveness on Advertising Recall. Journal of Marketing, 62(1), 48-57 [in English].
Kohli, C. (1997). Observations: Creating Effective Brand Names:
A Steady of the Naming Process. Journal of Advertising Research, 37(1), 67-75 [in English].
Merskin, D. (2007). Truly Toffee and Raisin Hell: A Textual Analysis of Lipstick Names. Sex Roles, 56, 591-600 [in English].
Noppeney, C., Endrissat, N., Lizicar, R. (2012). Consistent, Authentic, and Emotional: Design-based innovation in Artistic Perfumery. Leading Innovation through Design. Proceedings of the DMI 2012 International Research Conference, 681-691 [in English].
Petty, R.D. (2008). Naming names: Trademark Strategy and Beyond: Pantone – Selecting a Brand Name. Journal of Brand Management, 15, 190-197 [in English].
Robertson, K. (1992). Strategically Desirable Brand Name Characteristics. Journal of Product and Brand Management, 1(13), 62-72 [in English].
Walker, R. (2012). A Challenging Global Climate for Fragrances. Global Cosmetic International, November, 26-29 [in English].
DICTIONARIES
Cambridge Dictionary.
URL: https://dictionary.cambridge.org/dictionary/english/
Collins English Dictionary.
URL: http://www.collinsdictionary.com/dictionary/english
English Oxford Living Dictionaries.
URL: https://en.oxforddictionaries.com/
Macmillan Dictionary.
URL: http://www.macmillandictionary.com
Oxford Dictionary of English.
URL: https://en.oxforddictionaries.com/definition
The Free Online Dictionary.
URL: http://www.thefreedictionary.com
The Online Plain Text English Dictionary.
URL: https://www.kaggle.com/datasets/dfydata/the-online-plain-text-english-dictionary-opted |
| first_indexed | 2024-04-10T21:08:48Z |
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| institution | Directory Open Access Journal |
| issn | 2311-2697 2523-4870 |
| language | English |
| last_indexed | 2024-04-10T21:08:48Z |
| publishDate | 2022-12-01 |
| publisher | Taras Shevchenko National University of Kyiv |
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| series | Актуальні проблеми української лінгвістики: теорія і практика |
| spelling | doaj.art-6f34432b92fd4b859028638aef6c37c42023-01-21T16:02:00ZengTaras Shevchenko National University of KyivАктуальні проблеми української лінгвістики: теорія і практика2311-26972523-48702022-12-014581108132Corpus of perfume and cosmetic goods names and its parametersYevheniia Nikiforova0Olena Popivniak1Elizaveta Galitska2Taras Shevchenko National University of Kyiv; department of english philology and intercultural communication (Ukraine)Taras Shevchenko National University of Kyiv; department of english philology and intercultural communication (Ukraine)Kyiv Gymnasium №86 "Consul" (Ukraine)DOI: https://doi.org/10.17721/APULTP.2022.45.81-108 The article deals with the perfume and cosmetic name corpus research in the aspect of parametrization in multiaspective and multistructural ways. Multiaspective peculiarities are divided into naming and informational aspects. Multistructural features are reflected in the combination of A-brand (manufacturer), B-basic (individual), C-genitive (article), D-functional-descriptive integrants. The next level of multistructural features is connected with the combination of integrants into bigger structures, they are integrators. They are associated within the huge article unit name corpus. The corpus itself consists of such semantic components as quantificators, qualificators, determinatives. Naming integrator corpus provides the discrimination of article units, and demonstrates the involvement of naming devices and some shade of social stratification. Involvement of naming register is reflected in the corpus too. Article units are associated with their naming integrators. In the process of research there were two stages of selection. The primary stage identified 54 classes of goods. The secondary one identified 13 leading classes of olfactory and colouring goods. Parameters which are identified in the process of parametrization may be qualitative and quantitative in their mutual functioning and correlation. Quality and quantity are reflected in goods types, naming devices, naming register. The goods name corpus is a stock of information, knowledge about article units. The informational nucleus is created with two subgroups. The first subgroup represents some information about olfactory, aroma, fragrance, odour. The second one contains some information about optical effect, colouring, tinting, masking. Key words: article unit, integrant, integrator, name corpus, parametrization. Information about the authors: Nikiforova Yevhenia Yuriivna – PhD in English Philology; Associate Professor at the Department of English Philology and Intercultural Communication; Educational and Scientific Institute of Philology; Taras Shevchenko National University of Kyiv. Popivniak Olena Oleksiivna – PhD in English Philology, Assistant Professor at the Department of English Philology and Intercultural Communication; Educational and Scientific Institute of Philology; Taras Shevchenko National University of Kyiv. Galitska Elizaveta Anatoliivna – PhD in English Philology; teacher of English; Kyiv Gymnasium N 86 "Consul". E-mail: elt.nikiforova@gmail.com; olenapopivniak@ukr.net, liza-g@ukr.net REFERENCES Briot, E. (2007). Fashion Sprayed and Displayed: The Market for Perfumery in Nineteenth Century Paris. Proceedings for the Economic History Society Annual Conference. Exeter: Publish University of Exeter, 69-72 [in English]. Chernatony de, L., Donald, M. Me., Wallace, E. (2011). Creating Powerful Brands. London: Taylor and Francis, 249 p. [in English]. Dixit, S. (2009). Fine Fragrance Business Trends. Chemical Business, 23(6), 11-26 [in English]. Harrison, M.E. (2010). The Scent Word: Content, Intrigue, and the Problem of Olfactory Literacy. Fragrances – Supplement to Household and Personal Care Today, 1, 6-10 [in English]. Jones, G. (2011). Globalization and Beauty: A Historical and Firm Perspective. EURAMERICA, 41(4), 885-916 [in English]. Keller, L.K., Hecklar, S.E., Houston, M.J. (1998). Effects of Brand Name Suggestiveness on Advertising Recall. Journal of Marketing, 62(1), 48-57 [in English]. Kohli, C. (1997). Observations: Creating Effective Brand Names: A Steady of the Naming Process. Journal of Advertising Research, 37(1), 67-75 [in English]. Merskin, D. (2007). Truly Toffee and Raisin Hell: A Textual Analysis of Lipstick Names. Sex Roles, 56, 591-600 [in English]. Noppeney, C., Endrissat, N., Lizicar, R. (2012). Consistent, Authentic, and Emotional: Design-based innovation in Artistic Perfumery. Leading Innovation through Design. Proceedings of the DMI 2012 International Research Conference, 681-691 [in English]. Petty, R.D. (2008). Naming names: Trademark Strategy and Beyond: Pantone – Selecting a Brand Name. Journal of Brand Management, 15, 190-197 [in English]. Robertson, K. (1992). Strategically Desirable Brand Name Characteristics. Journal of Product and Brand Management, 1(13), 62-72 [in English]. Walker, R. (2012). A Challenging Global Climate for Fragrances. Global Cosmetic International, November, 26-29 [in English]. DICTIONARIES Cambridge Dictionary. URL: https://dictionary.cambridge.org/dictionary/english/ Collins English Dictionary. URL: http://www.collinsdictionary.com/dictionary/english English Oxford Living Dictionaries. URL: https://en.oxforddictionaries.com/ Macmillan Dictionary. URL: http://www.macmillandictionary.com Oxford Dictionary of English. URL: https://en.oxforddictionaries.com/definition The Free Online Dictionary. URL: http://www.thefreedictionary.com The Online Plain Text English Dictionary. URL: https://www.kaggle.com/datasets/dfydata/the-online-plain-text-english-dictionary-optedhttps://apultp.knu.ua/index.php/APULTP/article/view/132 |
| spellingShingle | Yevheniia Nikiforova Olena Popivniak Elizaveta Galitska Corpus of perfume and cosmetic goods names and its parameters Актуальні проблеми української лінгвістики: теорія і практика |
| title | Corpus of perfume and cosmetic goods names and its parameters |
| title_full | Corpus of perfume and cosmetic goods names and its parameters |
| title_fullStr | Corpus of perfume and cosmetic goods names and its parameters |
| title_full_unstemmed | Corpus of perfume and cosmetic goods names and its parameters |
| title_short | Corpus of perfume and cosmetic goods names and its parameters |
| title_sort | corpus of perfume and cosmetic goods names and its parameters |
| url | https://apultp.knu.ua/index.php/APULTP/article/view/132 |
| work_keys_str_mv | AT yevheniianikiforova corpusofperfumeandcosmeticgoodsnamesanditsparameters AT olenapopivniak corpusofperfumeandcosmeticgoodsnamesanditsparameters AT elizavetagalitska corpusofperfumeandcosmeticgoodsnamesanditsparameters |