Small Companies Innovations in Emerging Countries: E-Business Adoption and its Business Model
Organizations have been taking advantage of e-business as an innovative opportunity to improve business results, but small companies have not been adopting this tool as quickly as large corporations. There are several studies on the adoption of e-business in developed countries, but there are fewer...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Universidad Alberto Hurtado
2012-07-01
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| Series: | Journal of Technology Management & Innovation |
| Subjects: | |
| Online Access: | https://www.jotmi.org/index.php/GT/article/view/915 |
| _version_ | 1797848379610365952 |
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| author | Silvia Novaes Zilber José Braz de Araújo |
| author_facet | Silvia Novaes Zilber José Braz de Araújo |
| author_sort | Silvia Novaes Zilber |
| collection | DOAJ |
| description | Organizations have been taking advantage of e-business as an innovative opportunity to improve business results, but small companies have not been adopting this tool as quickly as large corporations. There are several studies on the adoption of e-business in developed countries, but there are fewer studies in emerging Latin American countries. Thus, the goal of this study was to describe the business model of small companies that have adopted e-business (an innovation to this segment) in an emerging Latin American country. For that, we used a quantitative approach trough a survey data. Main results: the owners/shareholders play a central role in making decisions about the adoption of e-business; the main value delivered from using the internet was improved brand and/or product awareness. The companies using e-business achieved increase in business and an expanded geographic scope of sales. The main difficulties encountered were training personnel to work on the internet and defining which web activities can lead to achieve strategic objectives. |
| first_indexed | 2024-04-09T18:26:34Z |
| format | Article |
| id | doaj.art-70633a7997bd4d1b8cd2de4f2643a17a |
| institution | Directory Open Access Journal |
| issn | 0718-2724 |
| language | English |
| last_indexed | 2024-04-09T18:26:34Z |
| publishDate | 2012-07-01 |
| publisher | Universidad Alberto Hurtado |
| record_format | Article |
| series | Journal of Technology Management & Innovation |
| spelling | doaj.art-70633a7997bd4d1b8cd2de4f2643a17a2023-04-11T20:01:58ZengUniversidad Alberto HurtadoJournal of Technology Management & Innovation0718-27242012-07-017210.4067/S0718-27242012000200009702Small Companies Innovations in Emerging Countries: E-Business Adoption and its Business ModelSilvia Novaes Zilber0José Braz de Araújo1UNINOVEUninoveOrganizations have been taking advantage of e-business as an innovative opportunity to improve business results, but small companies have not been adopting this tool as quickly as large corporations. There are several studies on the adoption of e-business in developed countries, but there are fewer studies in emerging Latin American countries. Thus, the goal of this study was to describe the business model of small companies that have adopted e-business (an innovation to this segment) in an emerging Latin American country. For that, we used a quantitative approach trough a survey data. Main results: the owners/shareholders play a central role in making decisions about the adoption of e-business; the main value delivered from using the internet was improved brand and/or product awareness. The companies using e-business achieved increase in business and an expanded geographic scope of sales. The main difficulties encountered were training personnel to work on the internet and defining which web activities can lead to achieve strategic objectives.https://www.jotmi.org/index.php/GT/article/view/915InnovationE-businessSmall CompaniesEmerging CountryBusiness Model |
| spellingShingle | Silvia Novaes Zilber José Braz de Araújo Small Companies Innovations in Emerging Countries: E-Business Adoption and its Business Model Journal of Technology Management & Innovation Innovation E-business Small Companies Emerging Country Business Model |
| title | Small Companies Innovations in Emerging Countries: E-Business Adoption and its Business Model |
| title_full | Small Companies Innovations in Emerging Countries: E-Business Adoption and its Business Model |
| title_fullStr | Small Companies Innovations in Emerging Countries: E-Business Adoption and its Business Model |
| title_full_unstemmed | Small Companies Innovations in Emerging Countries: E-Business Adoption and its Business Model |
| title_short | Small Companies Innovations in Emerging Countries: E-Business Adoption and its Business Model |
| title_sort | small companies innovations in emerging countries e business adoption and its business model |
| topic | Innovation E-business Small Companies Emerging Country Business Model |
| url | https://www.jotmi.org/index.php/GT/article/view/915 |
| work_keys_str_mv | AT silvianovaeszilber smallcompaniesinnovationsinemergingcountriesebusinessadoptionanditsbusinessmodel AT josebrazdearaujo smallcompaniesinnovationsinemergingcountriesebusinessadoptionanditsbusinessmodel |