A Novel Method for IPTV Customer Behavior Analysis Using Time Series

Internet Protocol Television (IPTV) has had a significant impact on live TV content consumption in the past decade, as improvements in the broadband speed have allowed more data volume to be delivered. In addition to existing infrastructure, which is mostly based on the set top boxes, new content pr...

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Main Authors: Tomislav Hlupic, Drazen Orescanin, Mirta Baranovic
Format: Article
Language:English
Published: IEEE 2022-01-01
Series:IEEE Access
Subjects:
Online Access:https://ieeexplore.ieee.org/document/9748119/
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author Tomislav Hlupic
Drazen Orescanin
Mirta Baranovic
author_facet Tomislav Hlupic
Drazen Orescanin
Mirta Baranovic
author_sort Tomislav Hlupic
collection DOAJ
description Internet Protocol Television (IPTV) has had a significant impact on live TV content consumption in the past decade, as improvements in the broadband speed have allowed more data volume to be delivered. In addition to existing infrastructure, which is mostly based on the set top boxes, new content providers have emerged, utilizing newly developed proprietary streaming platforms. As the number of IPTV users grew, more volume and variety of data became available for analysis. By analyzing stored user actions, it is possible to create a multivariate time series that represents user behavior over time. The approach presented in the paper is based on multivariate time series generation from user data and determining the similarity between them. Time series are created for each user based on the proposed quantified action sets, grouped in the feature groups and summarized over time. The action sets and feature groups can be adjusted to a certain IPTV platform. The end result of the analysis is the similarity score matrix, generated by calculating the similarities of all users’ time series, where the similarity measure calculation can be chosen arbitrarily.
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spelling doaj.art-710e4ea652ad4fcb9cc7c6adb49334b92022-12-22T02:33:57ZengIEEEIEEE Access2169-35362022-01-0110370033701510.1109/ACCESS.2022.31644099748119A Novel Method for IPTV Customer Behavior Analysis Using Time SeriesTomislav Hlupic0https://orcid.org/0000-0003-0814-8774Drazen Orescanin1https://orcid.org/0000-0002-0233-3971Mirta Baranovic2https://orcid.org/0000-0002-8941-5485Poslovna Inteligencija d. o. o, Zagreb, CroatiaPoslovna Inteligencija d. o. o, Zagreb, CroatiaFaculty of Electrical Engineering and Computing, University of Zagreb, Zagreb, CroatiaInternet Protocol Television (IPTV) has had a significant impact on live TV content consumption in the past decade, as improvements in the broadband speed have allowed more data volume to be delivered. In addition to existing infrastructure, which is mostly based on the set top boxes, new content providers have emerged, utilizing newly developed proprietary streaming platforms. As the number of IPTV users grew, more volume and variety of data became available for analysis. By analyzing stored user actions, it is possible to create a multivariate time series that represents user behavior over time. The approach presented in the paper is based on multivariate time series generation from user data and determining the similarity between them. Time series are created for each user based on the proposed quantified action sets, grouped in the feature groups and summarized over time. The action sets and feature groups can be adjusted to a certain IPTV platform. The end result of the analysis is the similarity score matrix, generated by calculating the similarities of all users’ time series, where the similarity measure calculation can be chosen arbitrarily.https://ieeexplore.ieee.org/document/9748119/IPTVtime series analysisdata analysisuser behavior analysistime series similarityuser profiling
spellingShingle Tomislav Hlupic
Drazen Orescanin
Mirta Baranovic
A Novel Method for IPTV Customer Behavior Analysis Using Time Series
IEEE Access
IPTV
time series analysis
data analysis
user behavior analysis
time series similarity
user profiling
title A Novel Method for IPTV Customer Behavior Analysis Using Time Series
title_full A Novel Method for IPTV Customer Behavior Analysis Using Time Series
title_fullStr A Novel Method for IPTV Customer Behavior Analysis Using Time Series
title_full_unstemmed A Novel Method for IPTV Customer Behavior Analysis Using Time Series
title_short A Novel Method for IPTV Customer Behavior Analysis Using Time Series
title_sort novel method for iptv customer behavior analysis using time series
topic IPTV
time series analysis
data analysis
user behavior analysis
time series similarity
user profiling
url https://ieeexplore.ieee.org/document/9748119/
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