FACTORS INFLUENCING THE MARKETING OF WOMEN TO SENIOR MANAGERIAL POSITIONS – PROPOSED QUALITATIVE RESEARCH DESIGN
This material is part of a doctoral thesis for which the impulse came from the author’s experience in working with women and man employees, from working with pupils: boys and girls aged 12-18, as well as from the author’s experience in the past 27 years of working in the Ministry of Education in Isr...
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| Format: | Article |
| Language: | English |
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Romanian Foundation for Business Intelligence
2019-12-01
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| Series: | Cross-Cultural Management Journal |
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| Online Access: |
http://seaopenresearch.eu/Journals/articles/CMJ2019_I2_7.pdf
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| _version_ | 1818790473472409600 |
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| author | Carmit Moshe ROZENTAL |
| author_facet | Carmit Moshe ROZENTAL |
| author_sort | Carmit Moshe ROZENTAL |
| collection | DOAJ |
| description | This material is part of a doctoral thesis for which the impulse came from the author’s experience in working with women and man employees, from working with pupils: boys and girls aged 12-18, as well as from the author’s experience in the past 27 years of working in the Ministry of Education in Israel starting as a young teacher and progressing over time to director. Marketing women to senior managerial positions can lead to an economy that allows equal opportunities for both genders on the basis of qualifications alone, without gender bias. In recent years, this topic has been researched at a global level in various frameworks. Some of the interesting questions regarding this subject are: What are the factors influencing the marketing of women to managerial position? Is it a matter of age, education, culture, personality, or public awareness? Maybe it is a combination of these parameters? To answer these questions, it is worth examining them with mixed method research, wherein utilizing the advantages of qualitative research enables an in-depth, detailed and flexible examination of the subject under study. |
| first_indexed | 2024-12-18T14:56:01Z |
| format | Article |
| id | doaj.art-7131aabdda7a48dd9c4d4cc4e61fd491 |
| institution | Directory Open Access Journal |
| issn | 2286-0452 |
| language | English |
| last_indexed | 2024-12-18T14:56:01Z |
| publishDate | 2019-12-01 |
| publisher | Romanian Foundation for Business Intelligence |
| record_format | Article |
| series | Cross-Cultural Management Journal |
| spelling | doaj.art-7131aabdda7a48dd9c4d4cc4e61fd4912022-12-21T21:04:03ZengRomanian Foundation for Business IntelligenceCross-Cultural Management Journal2286-04522019-12-01XXI2143151cmj:y2019:i2:143-151FACTORS INFLUENCING THE MARKETING OF WOMEN TO SENIOR MANAGERIAL POSITIONS – PROPOSED QUALITATIVE RESEARCH DESIGNCarmit Moshe ROZENTAL0 University Alexandru Ioan Cuza Iaşi This material is part of a doctoral thesis for which the impulse came from the author’s experience in working with women and man employees, from working with pupils: boys and girls aged 12-18, as well as from the author’s experience in the past 27 years of working in the Ministry of Education in Israel starting as a young teacher and progressing over time to director. Marketing women to senior managerial positions can lead to an economy that allows equal opportunities for both genders on the basis of qualifications alone, without gender bias. In recent years, this topic has been researched at a global level in various frameworks. Some of the interesting questions regarding this subject are: What are the factors influencing the marketing of women to managerial position? Is it a matter of age, education, culture, personality, or public awareness? Maybe it is a combination of these parameters? To answer these questions, it is worth examining them with mixed method research, wherein utilizing the advantages of qualitative research enables an in-depth, detailed and flexible examination of the subject under study. http://seaopenresearch.eu/Journals/articles/CMJ2019_I2_7.pdf marketing of womenphenomenologyethnographyaction researchgrounded theory |
| spellingShingle | Carmit Moshe ROZENTAL FACTORS INFLUENCING THE MARKETING OF WOMEN TO SENIOR MANAGERIAL POSITIONS – PROPOSED QUALITATIVE RESEARCH DESIGN Cross-Cultural Management Journal marketing of women phenomenology ethnography action research grounded theory |
| title | FACTORS INFLUENCING THE MARKETING OF WOMEN TO SENIOR MANAGERIAL POSITIONS – PROPOSED QUALITATIVE RESEARCH DESIGN |
| title_full | FACTORS INFLUENCING THE MARKETING OF WOMEN TO SENIOR MANAGERIAL POSITIONS – PROPOSED QUALITATIVE RESEARCH DESIGN |
| title_fullStr | FACTORS INFLUENCING THE MARKETING OF WOMEN TO SENIOR MANAGERIAL POSITIONS – PROPOSED QUALITATIVE RESEARCH DESIGN |
| title_full_unstemmed | FACTORS INFLUENCING THE MARKETING OF WOMEN TO SENIOR MANAGERIAL POSITIONS – PROPOSED QUALITATIVE RESEARCH DESIGN |
| title_short | FACTORS INFLUENCING THE MARKETING OF WOMEN TO SENIOR MANAGERIAL POSITIONS – PROPOSED QUALITATIVE RESEARCH DESIGN |
| title_sort | factors influencing the marketing of women to senior managerial positions proposed qualitative research design |
| topic | marketing of women phenomenology ethnography action research grounded theory |
| url |
http://seaopenresearch.eu/Journals/articles/CMJ2019_I2_7.pdf
|
| work_keys_str_mv | AT carmitmosherozental factorsinfluencingthemarketingofwomentoseniormanagerialpositionsproposedqualitativeresearchdesign |