An integrated Assessment System of Citizen Reaction towards Local Government Social Media Accounts
Agovernmentshouldusesocialmediaforcommunicatingwithitscitizen.Theengagement index score is one of the methods for assessing the rate of governmental success in using social media as a tool in establishing interactive relationships with its citizen. In general, the engagement index score is obtained...
| Main Authors: | , |
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| Format: | Article |
| Language: | fas |
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University of Tehran
2018-10-01
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| Series: | Journal of Information Technology Management |
| Subjects: | |
| Online Access: | https://jitm.ut.ac.ir/article_72352_7bfab9381db04beeba6478db0399e0d5.pdf |
| _version_ | 1811300565738586112 |
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| author | Nur Aini Rakhmawati Dyaksa Hanindito |
| author_facet | Nur Aini Rakhmawati Dyaksa Hanindito |
| author_sort | Nur Aini Rakhmawati |
| collection | DOAJ |
| description | Agovernmentshouldusesocialmediaforcommunicatingwithitscitizen.Theengagement index score is one of the methods for assessing the rate of governmental success in using social media as a tool in establishing interactive relationships with its citizen. In general, the engagement index score is obtained by calculating the number of posts, number of likes and comments, and so forth on a single social media account. Therefore, we propose an integrated engagement index score for three social media: Facebook, Youtube and Twitter. In this work, we carry out a study for local governments in Indonesia. The engagement index score was adopted from the previous research. However, we modified the formula to get a better distribution score.Our modified formula generates the same ranking sequences with previous research.Also, Facebook and Youtubes’ reaction are considered in this work to analyzes the quality of sentiments to a Facebook fan page and Youtube channel of localgovernments. |
| first_indexed | 2024-04-13T06:53:12Z |
| format | Article |
| id | doaj.art-72befa4fa6904bcdafb3fe389e96cbf9 |
| institution | Directory Open Access Journal |
| issn | 2008-5893 2423-5059 |
| language | fas |
| last_indexed | 2024-04-13T06:53:12Z |
| publishDate | 2018-10-01 |
| publisher | University of Tehran |
| record_format | Article |
| series | Journal of Information Technology Management |
| spelling | doaj.art-72befa4fa6904bcdafb3fe389e96cbf92022-12-22T02:57:20ZfasUniversity of TehranJournal of Information Technology Management2008-58932423-50592018-10-0110311910.22059/jitm.2019.283221.236772352An integrated Assessment System of Citizen Reaction towards Local Government Social Media AccountsNur Aini Rakhmawati0Dyaksa Hanindito1Assistant Prof., Department of Information Systems, Institute Technology Sepuluh Nopember Surabaya, Indonesia.BSc., Department of Information Systems, Institute Technology Sepuluh Nopember Surabaya, Indonesia.Agovernmentshouldusesocialmediaforcommunicatingwithitscitizen.Theengagement index score is one of the methods for assessing the rate of governmental success in using social media as a tool in establishing interactive relationships with its citizen. In general, the engagement index score is obtained by calculating the number of posts, number of likes and comments, and so forth on a single social media account. Therefore, we propose an integrated engagement index score for three social media: Facebook, Youtube and Twitter. In this work, we carry out a study for local governments in Indonesia. The engagement index score was adopted from the previous research. However, we modified the formula to get a better distribution score.Our modified formula generates the same ranking sequences with previous research.Also, Facebook and Youtubes’ reaction are considered in this work to analyzes the quality of sentiments to a Facebook fan page and Youtube channel of localgovernments.https://jitm.ut.ac.ir/article_72352_7bfab9381db04beeba6478db0399e0d5.pdfLocal governmentcitizensSocial MediaEngagement indexFacebookYoutubeTwitter |
| spellingShingle | Nur Aini Rakhmawati Dyaksa Hanindito An integrated Assessment System of Citizen Reaction towards Local Government Social Media Accounts Journal of Information Technology Management Local government citizens Social Media Engagement index Youtube |
| title | An integrated Assessment System of Citizen Reaction towards Local Government Social Media Accounts |
| title_full | An integrated Assessment System of Citizen Reaction towards Local Government Social Media Accounts |
| title_fullStr | An integrated Assessment System of Citizen Reaction towards Local Government Social Media Accounts |
| title_full_unstemmed | An integrated Assessment System of Citizen Reaction towards Local Government Social Media Accounts |
| title_short | An integrated Assessment System of Citizen Reaction towards Local Government Social Media Accounts |
| title_sort | integrated assessment system of citizen reaction towards local government social media accounts |
| topic | Local government citizens Social Media Engagement index Youtube |
| url | https://jitm.ut.ac.ir/article_72352_7bfab9381db04beeba6478db0399e0d5.pdf |
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