An Exploration of the Traits Responsible for the Success of Somali Small-Scale Entrepreneurs in South Africa

There have been considerable government investments in financial and non-financial support for local South African small and micro-enterprises, despite this, many struggle to stay afloat compared to their counterparts, like Somali entrepreneurs. This case study, therefore, sought to explore the fund...

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Main Authors: Beata Kilonzo, Ishmael Iwara
Format: Article
Language:English
Published: Noyam Journals 2023-12-01
Series:E-Journal of Humanities, Arts and Social Sciences
Subjects:
Online Access:https://noyam.org/wp-content/uploads/2024/01/EHASS202341418.pdf
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author Beata Kilonzo
Ishmael Iwara
author_facet Beata Kilonzo
Ishmael Iwara
author_sort Beata Kilonzo
collection DOAJ
description There have been considerable government investments in financial and non-financial support for local South African small and micro-enterprises, despite this, many struggle to stay afloat compared to their counterparts, like Somali entrepreneurs. This case study, therefore, sought to explore the fundamental tenets responsible for the success of Somali entrepreneurs in South Africa, seeking valuable insights to inform policies that can enhance the competitiveness of local SMEs. Utilising a qualitative research design and an exploratory approach, an in-depth understanding and contextual knowledge of the experiences and practices of Somalian entrepreneurs were distilled. Data was collected using a semi-structured interview guide with a purposively selected sample of 23 experienced Somali entrepreneurs operating various small-scale businesses, across different sectors in Pretoria West. A thematic analysis, using Atlast-ti as a modelling tool, was utilised to identify recurring patterns and critical success factors underpinning the achievements of the entrepreneurs in the study area. Six themes emerged and in order of priority, were – preference for collaborative ventures, a sense of community, informal networks, adaptive spirit, resilience and customer-centred business orientation. By learning from the experiences of these Somali small-scale entrepreneurs, specific support measures can be developed to foster a more inclusive and robust entrepreneurial ecosystem in South Africa, ultimately, leading to greater enterprise efficacy.
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spelling doaj.art-72e5a3d632ba4bb696840b2759ef0bf82024-01-31T11:08:51ZengNoyam JournalsE-Journal of Humanities, Arts and Social Sciences2720-77222023-12-01414202213https://doi.org/10.38159/ehass.202341418An Exploration of the Traits Responsible for the Success of Somali Small-Scale Entrepreneurs in South AfricaBeata Kilonzo0https://orcid.org/0000-0001-5336-1270Ishmael Iwara1https://orcid.org/0000-0001-8886-576XInstitute for Rural Development, University of Venda, South Africa. Institute for Rural Development, University of Venda, South Africa.There have been considerable government investments in financial and non-financial support for local South African small and micro-enterprises, despite this, many struggle to stay afloat compared to their counterparts, like Somali entrepreneurs. This case study, therefore, sought to explore the fundamental tenets responsible for the success of Somali entrepreneurs in South Africa, seeking valuable insights to inform policies that can enhance the competitiveness of local SMEs. Utilising a qualitative research design and an exploratory approach, an in-depth understanding and contextual knowledge of the experiences and practices of Somalian entrepreneurs were distilled. Data was collected using a semi-structured interview guide with a purposively selected sample of 23 experienced Somali entrepreneurs operating various small-scale businesses, across different sectors in Pretoria West. A thematic analysis, using Atlast-ti as a modelling tool, was utilised to identify recurring patterns and critical success factors underpinning the achievements of the entrepreneurs in the study area. Six themes emerged and in order of priority, were – preference for collaborative ventures, a sense of community, informal networks, adaptive spirit, resilience and customer-centred business orientation. By learning from the experiences of these Somali small-scale entrepreneurs, specific support measures can be developed to foster a more inclusive and robust entrepreneurial ecosystem in South Africa, ultimately, leading to greater enterprise efficacy.https://noyam.org/wp-content/uploads/2024/01/EHASS202341418.pdfentrepreneurial orientationbusiness efficacysuccess attributesimmigrantscommunal oriented business
spellingShingle Beata Kilonzo
Ishmael Iwara
An Exploration of the Traits Responsible for the Success of Somali Small-Scale Entrepreneurs in South Africa
E-Journal of Humanities, Arts and Social Sciences
entrepreneurial orientation
business efficacy
success attributes
immigrants
communal oriented business
title An Exploration of the Traits Responsible for the Success of Somali Small-Scale Entrepreneurs in South Africa
title_full An Exploration of the Traits Responsible for the Success of Somali Small-Scale Entrepreneurs in South Africa
title_fullStr An Exploration of the Traits Responsible for the Success of Somali Small-Scale Entrepreneurs in South Africa
title_full_unstemmed An Exploration of the Traits Responsible for the Success of Somali Small-Scale Entrepreneurs in South Africa
title_short An Exploration of the Traits Responsible for the Success of Somali Small-Scale Entrepreneurs in South Africa
title_sort exploration of the traits responsible for the success of somali small scale entrepreneurs in south africa
topic entrepreneurial orientation
business efficacy
success attributes
immigrants
communal oriented business
url https://noyam.org/wp-content/uploads/2024/01/EHASS202341418.pdf
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