Images of Polish Cities in Promotional Visual and Verbal Symbols. What Logos and Slogans Say about Desired Image of the Polish Cities?

Advertising is one of the commonly visible elements of the urban landscape (real and virtual). It also does not require proof that advertisements of cities as such are also part of their “cityscape.” Since at least the nineteenth century, cities have advertised themselves as attractive places to liv...

Ausführliche Beschreibung

Bibliographische Detailangaben
Hauptverfasser: Anna Adamus-Matuszyńska, Piotr Dzik
Format: Artikel
Sprache:deu
Veröffentlicht: Lodz University Press 2022-05-01
Schriftenreihe:Acta Universitatis Lodziensis: Folia Philosophica
Schlagworte:
Online Zugang:https://czasopisma.uni.lodz.pl/philosophica/article/view/12194