Digitalization and consumer protection enforcement

The era of “new consumer protection” is marked by maximum harmonization rather minimum harmonization, (more) policy-based approach, legislation driven by the fast-emerging ecosystem of digital platforms, the strengthening of collective remedy and agency enforcement, and more cooperation between Memb...

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Main Author: Virág Balogh
Format: Article
Language:English
Published: Universitas-Győr Nonprofit Ltd. 2022-07-01
Series:Institutiones Administrationis
Subjects:
Online Access:https://administrativescience.com/index.php/instadm/article/view/42/28
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author Virág Balogh
author_facet Virág Balogh
author_sort Virág Balogh
collection DOAJ
description The era of “new consumer protection” is marked by maximum harmonization rather minimum harmonization, (more) policy-based approach, legislation driven by the fast-emerging ecosystem of digital platforms, the strengthening of collective remedy and agency enforcement, and more cooperation between Member State regulatory bodies and EU Commission. All of the above phenomenae emphasize changing directions and methods of consumer protection enforcement: digital platforms present a unique set of issues that trigger different policy solutions, mostly based on the findings of behavioral economics. The practices of digital platforms usually affect consumers in more than one Member State, thus EU-wide cooperation is more likely to happen vis-à-vis digital platforms than other traders. Individual remedies against digital platforms – due to their immense size – result in little change. The European Consumer Protection Cooperation Network is highly likely to open cases with regards to digital platforms. In Hungarian law, EU-wide coordination complements an already existing rich practice of the Hungarian Competition Authority in the field of unfair commercial practices. In the future, where quite possibly, the number of cases against digital platforms will grow, the issue of cooperation will grow even more important.
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spelling doaj.art-7399f4af865e4e53acacbe3886c5406b2023-02-10T20:29:19ZengUniversitas-Győr Nonprofit Ltd.Institutiones Administrationis2786-19292022-07-0121859910.54201/iajas.v2i1.42Digitalization and consumer protection enforcementVirág Balogh0https://orcid.org/0000-0002-7150-4201Eötvös Loránd UniversityThe era of “new consumer protection” is marked by maximum harmonization rather minimum harmonization, (more) policy-based approach, legislation driven by the fast-emerging ecosystem of digital platforms, the strengthening of collective remedy and agency enforcement, and more cooperation between Member State regulatory bodies and EU Commission. All of the above phenomenae emphasize changing directions and methods of consumer protection enforcement: digital platforms present a unique set of issues that trigger different policy solutions, mostly based on the findings of behavioral economics. The practices of digital platforms usually affect consumers in more than one Member State, thus EU-wide cooperation is more likely to happen vis-à-vis digital platforms than other traders. Individual remedies against digital platforms – due to their immense size – result in little change. The European Consumer Protection Cooperation Network is highly likely to open cases with regards to digital platforms. In Hungarian law, EU-wide coordination complements an already existing rich practice of the Hungarian Competition Authority in the field of unfair commercial practices. In the future, where quite possibly, the number of cases against digital platforms will grow, the issue of cooperation will grow even more important.https://administrativescience.com/index.php/instadm/article/view/42/28digital platformconsumer protectionhungarian competition authorityconsumer protection cooperation network
spellingShingle Virág Balogh
Digitalization and consumer protection enforcement
Institutiones Administrationis
digital platform
consumer protection
hungarian competition authority
consumer protection cooperation network
title Digitalization and consumer protection enforcement
title_full Digitalization and consumer protection enforcement
title_fullStr Digitalization and consumer protection enforcement
title_full_unstemmed Digitalization and consumer protection enforcement
title_short Digitalization and consumer protection enforcement
title_sort digitalization and consumer protection enforcement
topic digital platform
consumer protection
hungarian competition authority
consumer protection cooperation network
url https://administrativescience.com/index.php/instadm/article/view/42/28
work_keys_str_mv AT viragbalogh digitalizationandconsumerprotectionenforcement