“She liked the picture so i think she liked it”. Unpacking the social practice of liking
In this paper, the social practice of liking on Instagram is unpacked. Based on in-depth interviews with 16 Instagram users, the findings suggest that the meaning making process of interpreting Likes is complex. The findings show that in order to understand Likes, users create social reference point...
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Format: | Article |
Language: | English |
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Netcom Association
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Series: | Netcom |
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Online Access: | https://journals.openedition.org/netcom/3849 |