Establish a customer property service strategy framework

The property management services sector in China is developing rapidly, contributing significantly to employment and income. We have made recommendations for service differentiation and low costs so that even with limited resources, property management services can distribute their services effectiv...

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Main Authors: Hsu-Ming Shen, Kung-Jen Tu, Ting-Yi Chiang
Format: Article
Language:English
Published: Vilnius Gediminas Technical University 2021-04-01
Series:International Journal of Strategic Property Management
Subjects:
Online Access:https://journals.vgtu.lt/index.php/IJSPM/article/view/14568
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author Hsu-Ming Shen
Kung-Jen Tu
Ting-Yi Chiang
author_facet Hsu-Ming Shen
Kung-Jen Tu
Ting-Yi Chiang
author_sort Hsu-Ming Shen
collection DOAJ
description The property management services sector in China is developing rapidly, contributing significantly to employment and income. We have made recommendations for service differentiation and low costs so that even with limited resources, property management services can distribute their services effectively, reduce unnecessary costs, and implement an optimal plan. This study helps property management service providers understand the needs and expectations of customers because it is a key factor contributing to the success of the business. Based on the consumer and service quality (SERVQUAL) theories, this study applies the fuzzy Delphi method (FDM) and the analytic hierarchy process (AHP) method to construct a quality evaluation scale for property management service companies and determine key property management service items that are valued most by customers and operators in this sector. The results show that it is feasible to determine accurately factors that are used to quantify the competitiveness of the existing market and identify improvements to ensure a win–win situation for both customers and companies in this sector.
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spelling doaj.art-744d08d087a74349b0d0fbbf6094d5072022-12-21T21:34:47ZengVilnius Gediminas Technical UniversityInternational Journal of Strategic Property Management1648-715X1648-91792021-04-0125320421510.3846/ijspm.2021.1456814568Establish a customer property service strategy frameworkHsu-Ming Shen0Kung-Jen Tu1Ting-Yi Chiang2Department of Architecture, National Taiwan University of Science and Technology, No. 43, Sec. 4, Keelung Rd., Da-an Dist., 10607 Taipei City, TaiwanDepartment of Architecture, National Taiwan University of Science and Technology, No. 43, Sec. 4, Keelung Rd., Da-an Dist., 10607 Taipei City, TaiwanDepartment of Architecture, National Taiwan University of Science and Technology, No. 43, Sec. 4, Keelung Rd., Da-an Dist., 10607 Taipei City, TaiwanThe property management services sector in China is developing rapidly, contributing significantly to employment and income. We have made recommendations for service differentiation and low costs so that even with limited resources, property management services can distribute their services effectively, reduce unnecessary costs, and implement an optimal plan. This study helps property management service providers understand the needs and expectations of customers because it is a key factor contributing to the success of the business. Based on the consumer and service quality (SERVQUAL) theories, this study applies the fuzzy Delphi method (FDM) and the analytic hierarchy process (AHP) method to construct a quality evaluation scale for property management service companies and determine key property management service items that are valued most by customers and operators in this sector. The results show that it is feasible to determine accurately factors that are used to quantify the competitiveness of the existing market and identify improvements to ensure a win–win situation for both customers and companies in this sector.https://journals.vgtu.lt/index.php/IJSPM/article/view/14568property managementservice differentiationmanagement strategyservqualshanghai
spellingShingle Hsu-Ming Shen
Kung-Jen Tu
Ting-Yi Chiang
Establish a customer property service strategy framework
International Journal of Strategic Property Management
property management
service differentiation
management strategy
servqual
shanghai
title Establish a customer property service strategy framework
title_full Establish a customer property service strategy framework
title_fullStr Establish a customer property service strategy framework
title_full_unstemmed Establish a customer property service strategy framework
title_short Establish a customer property service strategy framework
title_sort establish a customer property service strategy framework
topic property management
service differentiation
management strategy
servqual
shanghai
url https://journals.vgtu.lt/index.php/IJSPM/article/view/14568
work_keys_str_mv AT hsumingshen establishacustomerpropertyservicestrategyframework
AT kungjentu establishacustomerpropertyservicestrategyframework
AT tingyichiang establishacustomerpropertyservicestrategyframework