Improvement in the subject of costs using the kano model of quality and the matrix of importance and performance Melhorias na disciplina de custos identificadas por meio da utilização conjunta do modelo kano de qualidade e da matriz de importância e desempenho

The purpose of this study was apply the technique of the Kano Model of Quality and Attractive Required in conjunction with the Matrix of Significance and Performance to identify opportunities for improvement in the subject of costs in different undergraduate courses. The methodological design is cha...

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Bibliographic Details
Main Authors: Paulo Roberto da Cunha, Roberto Carlos Klann, Júlio Orestes da Silva, Jorge Eduardo Scarpin
Format: Article
Language:English
Published: Universidade de São Paulo (USP) 2010-08-01
Series:Revista de Contabilidade e Organizações
Subjects:
Online Access:http://revistas.usp.br/rco/article/view/34772

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