Performance management through budgets. Drafting and launching the company’s sales budget

In the economic activities enterprises set goals which, if achieved, enable performance improvement. In this regard, it becomes necessary to develop forecasts mentioned in budgets, which are used as tools for enterprise performance management. Creating an effective budget system, closely related to...

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Main Authors: Adriana Mihaela IONESCU, Cristina Elena BÎGIOI
Format: Article
Language:English
Published: Chamber of Financial Auditors of Romania 2016-07-01
Series:Audit Financiar
Subjects:
Online Access: http://revista.cafr.ro/temp/Article_9490.pdf
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author Adriana Mihaela IONESCU
Cristina Elena BÎGIOI
author_facet Adriana Mihaela IONESCU
Cristina Elena BÎGIOI
author_sort Adriana Mihaela IONESCU
collection DOAJ
description In the economic activities enterprises set goals which, if achieved, enable performance improvement. In this regard, it becomes necessary to develop forecasts mentioned in budgets, which are used as tools for enterprise performance management. Creating an effective budget system, closely related to the medium and long-term plans of the company, is the key to profitable economic activity, which allows to find the right path to achieving the proposed objective and to promptly detect any obstacles. The budget is thus a strategy to improve performance by achieving better productivity, more efficient money spending, and to motivate employees to fulfil the budgetary provisions. In the process of budgeting, the starting point is the sales budget, based on the sales program to which the company aims. Within it, the quantity, the selling price and the projected turnover are broken down into different time periods. Preparing a budget of marketing expenditures constitutes a logical consequence of the commercial activity as defined in the sales budget, thus allowing the establishment of the costs for the sale of the company’s products and the commercial margin.
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spelling doaj.art-74fa6eb2484b4f64a5b8524275a3528f2022-12-22T02:55:07ZengChamber of Financial Auditors of RomaniaAudit Financiar1844-88012016-07-011413978979910.20869/AUDITF/2016/139/7899490Performance management through budgets. Drafting and launching the company’s sales budgetAdriana Mihaela IONESCU0Cristina Elena BÎGIOI1 University Politehnica of Bucharest University Politehnica of Bucharest In the economic activities enterprises set goals which, if achieved, enable performance improvement. In this regard, it becomes necessary to develop forecasts mentioned in budgets, which are used as tools for enterprise performance management. Creating an effective budget system, closely related to the medium and long-term plans of the company, is the key to profitable economic activity, which allows to find the right path to achieving the proposed objective and to promptly detect any obstacles. The budget is thus a strategy to improve performance by achieving better productivity, more efficient money spending, and to motivate employees to fulfil the budgetary provisions. In the process of budgeting, the starting point is the sales budget, based on the sales program to which the company aims. Within it, the quantity, the selling price and the projected turnover are broken down into different time periods. Preparing a budget of marketing expenditures constitutes a logical consequence of the commercial activity as defined in the sales budget, thus allowing the establishment of the costs for the sale of the company’s products and the commercial margin. http://revista.cafr.ro/temp/Article_9490.pdf Forecastperformancesales budget turnovercosts.
spellingShingle Adriana Mihaela IONESCU
Cristina Elena BÎGIOI
Performance management through budgets. Drafting and launching the company’s sales budget
Audit Financiar
Forecast
performance
sales budget
turnover
costs.
title Performance management through budgets. Drafting and launching the company’s sales budget
title_full Performance management through budgets. Drafting and launching the company’s sales budget
title_fullStr Performance management through budgets. Drafting and launching the company’s sales budget
title_full_unstemmed Performance management through budgets. Drafting and launching the company’s sales budget
title_short Performance management through budgets. Drafting and launching the company’s sales budget
title_sort performance management through budgets drafting and launching the company s sales budget
topic Forecast
performance
sales budget
turnover
costs.
url http://revista.cafr.ro/temp/Article_9490.pdf
work_keys_str_mv AT adrianamihaelaionescu performancemanagementthroughbudgetsdraftingandlaunchingthecompanyssalesbudget
AT cristinaelenabigioi performancemanagementthroughbudgetsdraftingandlaunchingthecompanyssalesbudget