Studying factors affecting the export performance of seafood enterprises in the Mekong Delta.
The study aimed to analyze factors affecting the export performance of seafood enterprises in the Mekong Delta. The data of the study were collected from a sample of 170 enterprises involved in seafood export in the region. The results of Cronbach's Alpha, factor analysis EFA and linear reg...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE
2020-07-01
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| Series: | Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Khoa học Xã hội |
| Subjects: | |
| Online Access: | https://journalofscience.ou.edu.vn/index.php/soci-vi/article/view/604 |
| Summary: | The study aimed to analyze factors affecting the export
performance of seafood enterprises in the Mekong Delta. The
data of the study were collected from a sample of 170 enterprises
involved in seafood export in the region. The results of
Cronbach's Alpha, factor analysis EFA and linear regression
analyses show that there are four groups of factors affecting the
export performance of seafood enterprises including core
competencies, reputation and capabilities, relationships and
brand image. The results of the study are the basis for proposing recommendations to improve the export performance of seafood
businesses in the Mekong Delta. |
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| ISSN: | 2734-9349 2734-9616 |