The Teaching the Alignment of Business Model Components:
Using cinema in the pedagogy of entrepreneurship can be useful to illustrate the process and dy-namics of the Business Model in a limited time. Here, the movie La La Land is used as a case study to analyze the links and the alignment between the value proposition and the other components of the BM,...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Aalborg University Open Publishing
2022-11-01
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Series: | Journal of Business Models |
Online Access: | https://journals.aau.dk/index.php/JOBM/article/view/6663 |
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author | Florence KREMER Thierry VERSTRAETE |
author_facet | Florence KREMER Thierry VERSTRAETE |
author_sort | Florence KREMER |
collection | DOAJ |
description |
Using cinema in the pedagogy of entrepreneurship can be useful to illustrate the process and dy-namics of the Business Model in a limited time. Here, the movie La La Land is used as a case study to analyze the links and the alignment between the value proposition and the other components of the BM, particularly the stakeholders
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first_indexed | 2024-04-24T15:34:08Z |
format | Article |
id | doaj.art-76159040d43243688b67baadae394d8e |
institution | Directory Open Access Journal |
issn | 2246-2465 |
language | English |
last_indexed | 2024-04-24T15:34:08Z |
publishDate | 2022-11-01 |
publisher | Aalborg University Open Publishing |
record_format | Article |
series | Journal of Business Models |
spelling | doaj.art-76159040d43243688b67baadae394d8e2024-04-02T02:49:47ZengAalborg University Open PublishingJournal of Business Models2246-24652022-11-0110210.5278/jbm.v10i2.6663The Teaching the Alignment of Business Model Components: Florence KREMER0Thierry VERSTRAETEUniversity of Bordeaux Using cinema in the pedagogy of entrepreneurship can be useful to illustrate the process and dy-namics of the Business Model in a limited time. Here, the movie La La Land is used as a case study to analyze the links and the alignment between the value proposition and the other components of the BM, particularly the stakeholders https://journals.aau.dk/index.php/JOBM/article/view/6663 |
spellingShingle | Florence KREMER Thierry VERSTRAETE The Teaching the Alignment of Business Model Components: Journal of Business Models |
title | The Teaching the Alignment of Business Model Components: |
title_full | The Teaching the Alignment of Business Model Components: |
title_fullStr | The Teaching the Alignment of Business Model Components: |
title_full_unstemmed | The Teaching the Alignment of Business Model Components: |
title_short | The Teaching the Alignment of Business Model Components: |
title_sort | teaching the alignment of business model components |
url | https://journals.aau.dk/index.php/JOBM/article/view/6663 |
work_keys_str_mv | AT florencekremer theteachingthealignmentofbusinessmodelcomponents AT thierryverstraete theteachingthealignmentofbusinessmodelcomponents AT florencekremer teachingthealignmentofbusinessmodelcomponents AT thierryverstraete teachingthealignmentofbusinessmodelcomponents |