Product Development Research Cycle

Empirical researches of new product developments began in earnest in the 1960s with the “grand approach.” These researches clarified general success factors through the comprehensive analysis of successful project profiles. In the 1970s, the “focus approach” came to fore where analysis focused on sp...

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Main Author: Kenichi KUWASHIMA
Format: Article
Language:English
Published: Global Business Research Center 2012-12-01
Series:Annals of Business Administrative Science
Subjects:
Online Access:https://www.jstage.jst.go.jp/article/abas/11/0/11_11/_pdf/-char/en
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author Kenichi KUWASHIMA
author_facet Kenichi KUWASHIMA
author_sort Kenichi KUWASHIMA
collection DOAJ
description Empirical researches of new product developments began in earnest in the 1960s with the “grand approach.” These researches clarified general success factors through the comprehensive analysis of successful project profiles. In the 1970s, the “focus approach” came to fore where analysis focused on specific themes in product development. The latter half of the 1980s saw the focus shift to the “process approach” where the relationship between management of product development process and performance was analyzed in detail. These trends suggest that one characteristic of product development research is a mainstream shift toward the advent of new research approaches in approximate ten-year cycles.
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spelling doaj.art-767274061c1b4b54929ed859e6a7fbe62022-12-21T21:32:00ZengGlobal Business Research CenterAnnals of Business Administrative Science1347-44641347-44562012-12-01110112310.7880/abas.11.11abasProduct Development Research CycleKenichi KUWASHIMA0Graduate School of Economics, University of TokyoEmpirical researches of new product developments began in earnest in the 1960s with the “grand approach.” These researches clarified general success factors through the comprehensive analysis of successful project profiles. In the 1970s, the “focus approach” came to fore where analysis focused on specific themes in product development. The latter half of the 1980s saw the focus shift to the “process approach” where the relationship between management of product development process and performance was analyzed in detail. These trends suggest that one characteristic of product development research is a mainstream shift toward the advent of new research approaches in approximate ten-year cycles.https://www.jstage.jst.go.jp/article/abas/11/0/11_11/_pdf/-char/enproduct developmentempirical researchliterature reviewresearch approach
spellingShingle Kenichi KUWASHIMA
Product Development Research Cycle
Annals of Business Administrative Science
product development
empirical research
literature review
research approach
title Product Development Research Cycle
title_full Product Development Research Cycle
title_fullStr Product Development Research Cycle
title_full_unstemmed Product Development Research Cycle
title_short Product Development Research Cycle
title_sort product development research cycle
topic product development
empirical research
literature review
research approach
url https://www.jstage.jst.go.jp/article/abas/11/0/11_11/_pdf/-char/en
work_keys_str_mv AT kenichikuwashima productdevelopmentresearchcycle