A Composite Strategy for the Legal and Ethical Use of Data Mining
An increasingly popular business practice, data mining provides for the extractionof information from existing data to identify trends such as consumerpurchasing practices and can foster greater efficiency in companies’ marketingefforts. There are corresponding costs associated with data mining, asw...
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Format: | Article |
Language: | English |
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International School for Social and Business Studies
2012-01-01
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Series: | International Journal of Management, Knowledge and Learning |
Subjects: | |
Online Access: | http://www.issbs.si/press/ISSN/2232-5697/1_27-43.pdf |
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author | Brett J. L. Landry Dinah Payne |
author_facet | Brett J. L. Landry Dinah Payne |
author_sort | Brett J. L. Landry |
collection | DOAJ |
description | An increasingly popular business practice, data mining provides for the extractionof information from existing data to identify trends such as consumerpurchasing practices and can foster greater efficiency in companies’ marketingefforts. There are corresponding costs associated with data mining, aswell. The most difficult issue surrounding data mining is that of individualprivacy rights and the costs associated with the potential alteration of ‘traditional’privacy rights. This paper seeks to review basic definitional informationon data mining and provide a strategy for companies’ successful, meaningfuland ethical use of data mining as presented for meaningful knowledgegeneration. |
first_indexed | 2024-12-20T17:18:29Z |
format | Article |
id | doaj.art-7678f89251354f719ca4cc047eb293e5 |
institution | Directory Open Access Journal |
issn | 2232-5107 2232-5697 |
language | English |
last_indexed | 2024-12-20T17:18:29Z |
publishDate | 2012-01-01 |
publisher | International School for Social and Business Studies |
record_format | Article |
series | International Journal of Management, Knowledge and Learning |
spelling | doaj.art-7678f89251354f719ca4cc047eb293e52022-12-21T19:31:55ZengInternational School for Social and Business StudiesInternational Journal of Management, Knowledge and Learning2232-51072232-56972012-01-01112743A Composite Strategy for the Legal and Ethical Use of Data MiningBrett J. L. LandryDinah PayneAn increasingly popular business practice, data mining provides for the extractionof information from existing data to identify trends such as consumerpurchasing practices and can foster greater efficiency in companies’ marketingefforts. There are corresponding costs associated with data mining, aswell. The most difficult issue surrounding data mining is that of individualprivacy rights and the costs associated with the potential alteration of ‘traditional’privacy rights. This paper seeks to review basic definitional informationon data mining and provide a strategy for companies’ successful, meaningfuland ethical use of data mining as presented for meaningful knowledgegeneration.http://www.issbs.si/press/ISSN/2232-5697/1_27-43.pdfmanagementlearningknowledgedata miningtext miningprivacyethicsstrategy |
spellingShingle | Brett J. L. Landry Dinah Payne A Composite Strategy for the Legal and Ethical Use of Data Mining International Journal of Management, Knowledge and Learning management learning knowledge data mining text mining privacy ethics strategy |
title | A Composite Strategy for the Legal and Ethical Use of Data Mining |
title_full | A Composite Strategy for the Legal and Ethical Use of Data Mining |
title_fullStr | A Composite Strategy for the Legal and Ethical Use of Data Mining |
title_full_unstemmed | A Composite Strategy for the Legal and Ethical Use of Data Mining |
title_short | A Composite Strategy for the Legal and Ethical Use of Data Mining |
title_sort | composite strategy for the legal and ethical use of data mining |
topic | management learning knowledge data mining text mining privacy ethics strategy |
url | http://www.issbs.si/press/ISSN/2232-5697/1_27-43.pdf |
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