Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology
The present work aims to boost tourism development in China, grasp the psychology of tourists at any time, and provide personalized tourist services. The research object is the tourism industry in Macau. In particular, tourists' experiences are comprehensively analyzed in terms of dining, livin...
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Format: | Article |
Language: | English |
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Frontiers Media S.A.
2021-07-01
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Series: | Frontiers in Psychology |
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Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2021.691183/full |
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author | Feiya Lan Qijun Huang Lijin Zeng Xiuming Guan Dan Xing Ziyan Cheng |
author_facet | Feiya Lan Qijun Huang Lijin Zeng Xiuming Guan Dan Xing Ziyan Cheng |
author_sort | Feiya Lan |
collection | DOAJ |
description | The present work aims to boost tourism development in China, grasp the psychology of tourists at any time, and provide personalized tourist services. The research object is the tourism industry in Macau. In particular, tourists' experiences are comprehensively analyzed in terms of dining, living, traveling, sightseeing, shopping, and entertaining as per their psychological changes using approaches including big data analysis, literature analysis, and field investigation. In this case, a model of tourism experience formation path is summarized, and a smart travel solution is proposed based on psychological experience. In the end, specific and feasible suggestions are put forward for the Macau tourism industry. Results demonstrate that the psychology-based smart travel solution exerts a significant impact on tourists' tourism experience. Specifically, the weight of secular tourism experience is 0.523, the weight of aesthetic tourism experience is 0.356, and the weight of stimulating tourism experience is 0.121. Tourists prefer travel destinations with excellent urban security and scenic authenticity. They give the two indexes comprehensive scores of 75.14 points and 73.12 points, respectively. The proposed smart travel solution can grasp the psychology of tourists and enhance their tourism experiences. It has strong practical and guiding significances, which can promote constructing smart travel services in Macau and enhancing tourism experiences. |
first_indexed | 2024-12-17T03:20:25Z |
format | Article |
id | doaj.art-7703bac239a844e5a9ae53d67347749b |
institution | Directory Open Access Journal |
issn | 1664-1078 |
language | English |
last_indexed | 2024-12-17T03:20:25Z |
publishDate | 2021-07-01 |
publisher | Frontiers Media S.A. |
record_format | Article |
series | Frontiers in Psychology |
spelling | doaj.art-7703bac239a844e5a9ae53d67347749b2022-12-21T22:05:33ZengFrontiers Media S.A.Frontiers in Psychology1664-10782021-07-011210.3389/fpsyg.2021.691183691183Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist PsychologyFeiya Lan0Qijun Huang1Lijin Zeng2Xiuming Guan3Dan Xing4Ziyan Cheng5Faculty of International Tourism and Management, City University of Macau, Macao, ChinaFaculty of Law, Hebei University, Baoding, ChinaSchool of Public Economics and Administration, Shanghai University of Finance and Economics, Shanghai, ChinaSchool of Business, Macau University of Science and Technology, Macao, ChinaDepartment of Environmental Art and Design, China Academy of Art, Hangzhou, ChinaFaculty of International Tourism and Management, City University of Macau, Macao, ChinaThe present work aims to boost tourism development in China, grasp the psychology of tourists at any time, and provide personalized tourist services. The research object is the tourism industry in Macau. In particular, tourists' experiences are comprehensively analyzed in terms of dining, living, traveling, sightseeing, shopping, and entertaining as per their psychological changes using approaches including big data analysis, literature analysis, and field investigation. In this case, a model of tourism experience formation path is summarized, and a smart travel solution is proposed based on psychological experience. In the end, specific and feasible suggestions are put forward for the Macau tourism industry. Results demonstrate that the psychology-based smart travel solution exerts a significant impact on tourists' tourism experience. Specifically, the weight of secular tourism experience is 0.523, the weight of aesthetic tourism experience is 0.356, and the weight of stimulating tourism experience is 0.121. Tourists prefer travel destinations with excellent urban security and scenic authenticity. They give the two indexes comprehensive scores of 75.14 points and 73.12 points, respectively. The proposed smart travel solution can grasp the psychology of tourists and enhance their tourism experiences. It has strong practical and guiding significances, which can promote constructing smart travel services in Macau and enhancing tourism experiences.https://www.frontiersin.org/articles/10.3389/fpsyg.2021.691183/fullpersonalizationsmart tourismMacau tourismtourism psychologytourism experience |
spellingShingle | Feiya Lan Qijun Huang Lijin Zeng Xiuming Guan Dan Xing Ziyan Cheng Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology Frontiers in Psychology personalization smart tourism Macau tourism tourism psychology tourism experience |
title | Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology |
title_full | Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology |
title_fullStr | Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology |
title_full_unstemmed | Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology |
title_short | Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology |
title_sort | tourism experience and construction of personalized smart tourism program under tourist psychology |
topic | personalization smart tourism Macau tourism tourism psychology tourism experience |
url | https://www.frontiersin.org/articles/10.3389/fpsyg.2021.691183/full |
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