Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology

The present work aims to boost tourism development in China, grasp the psychology of tourists at any time, and provide personalized tourist services. The research object is the tourism industry in Macau. In particular, tourists' experiences are comprehensively analyzed in terms of dining, livin...

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Main Authors: Feiya Lan, Qijun Huang, Lijin Zeng, Xiuming Guan, Dan Xing, Ziyan Cheng
Format: Article
Language:English
Published: Frontiers Media S.A. 2021-07-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2021.691183/full
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author Feiya Lan
Qijun Huang
Lijin Zeng
Xiuming Guan
Dan Xing
Ziyan Cheng
author_facet Feiya Lan
Qijun Huang
Lijin Zeng
Xiuming Guan
Dan Xing
Ziyan Cheng
author_sort Feiya Lan
collection DOAJ
description The present work aims to boost tourism development in China, grasp the psychology of tourists at any time, and provide personalized tourist services. The research object is the tourism industry in Macau. In particular, tourists' experiences are comprehensively analyzed in terms of dining, living, traveling, sightseeing, shopping, and entertaining as per their psychological changes using approaches including big data analysis, literature analysis, and field investigation. In this case, a model of tourism experience formation path is summarized, and a smart travel solution is proposed based on psychological experience. In the end, specific and feasible suggestions are put forward for the Macau tourism industry. Results demonstrate that the psychology-based smart travel solution exerts a significant impact on tourists' tourism experience. Specifically, the weight of secular tourism experience is 0.523, the weight of aesthetic tourism experience is 0.356, and the weight of stimulating tourism experience is 0.121. Tourists prefer travel destinations with excellent urban security and scenic authenticity. They give the two indexes comprehensive scores of 75.14 points and 73.12 points, respectively. The proposed smart travel solution can grasp the psychology of tourists and enhance their tourism experiences. It has strong practical and guiding significances, which can promote constructing smart travel services in Macau and enhancing tourism experiences.
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spelling doaj.art-7703bac239a844e5a9ae53d67347749b2022-12-21T22:05:33ZengFrontiers Media S.A.Frontiers in Psychology1664-10782021-07-011210.3389/fpsyg.2021.691183691183Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist PsychologyFeiya Lan0Qijun Huang1Lijin Zeng2Xiuming Guan3Dan Xing4Ziyan Cheng5Faculty of International Tourism and Management, City University of Macau, Macao, ChinaFaculty of Law, Hebei University, Baoding, ChinaSchool of Public Economics and Administration, Shanghai University of Finance and Economics, Shanghai, ChinaSchool of Business, Macau University of Science and Technology, Macao, ChinaDepartment of Environmental Art and Design, China Academy of Art, Hangzhou, ChinaFaculty of International Tourism and Management, City University of Macau, Macao, ChinaThe present work aims to boost tourism development in China, grasp the psychology of tourists at any time, and provide personalized tourist services. The research object is the tourism industry in Macau. In particular, tourists' experiences are comprehensively analyzed in terms of dining, living, traveling, sightseeing, shopping, and entertaining as per their psychological changes using approaches including big data analysis, literature analysis, and field investigation. In this case, a model of tourism experience formation path is summarized, and a smart travel solution is proposed based on psychological experience. In the end, specific and feasible suggestions are put forward for the Macau tourism industry. Results demonstrate that the psychology-based smart travel solution exerts a significant impact on tourists' tourism experience. Specifically, the weight of secular tourism experience is 0.523, the weight of aesthetic tourism experience is 0.356, and the weight of stimulating tourism experience is 0.121. Tourists prefer travel destinations with excellent urban security and scenic authenticity. They give the two indexes comprehensive scores of 75.14 points and 73.12 points, respectively. The proposed smart travel solution can grasp the psychology of tourists and enhance their tourism experiences. It has strong practical and guiding significances, which can promote constructing smart travel services in Macau and enhancing tourism experiences.https://www.frontiersin.org/articles/10.3389/fpsyg.2021.691183/fullpersonalizationsmart tourismMacau tourismtourism psychologytourism experience
spellingShingle Feiya Lan
Qijun Huang
Lijin Zeng
Xiuming Guan
Dan Xing
Ziyan Cheng
Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology
Frontiers in Psychology
personalization
smart tourism
Macau tourism
tourism psychology
tourism experience
title Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology
title_full Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology
title_fullStr Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology
title_full_unstemmed Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology
title_short Tourism Experience and Construction of Personalized Smart Tourism Program Under Tourist Psychology
title_sort tourism experience and construction of personalized smart tourism program under tourist psychology
topic personalization
smart tourism
Macau tourism
tourism psychology
tourism experience
url https://www.frontiersin.org/articles/10.3389/fpsyg.2021.691183/full
work_keys_str_mv AT feiyalan tourismexperienceandconstructionofpersonalizedsmarttourismprogramundertouristpsychology
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AT lijinzeng tourismexperienceandconstructionofpersonalizedsmarttourismprogramundertouristpsychology
AT xiumingguan tourismexperienceandconstructionofpersonalizedsmarttourismprogramundertouristpsychology
AT danxing tourismexperienceandconstructionofpersonalizedsmarttourismprogramundertouristpsychology
AT ziyancheng tourismexperienceandconstructionofpersonalizedsmarttourismprogramundertouristpsychology