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The present study aimed to analyze the relationship between the website information quality, privacy, security and trust, as well as its influence on Brazilians consumers intention to buy back online. To reach this objective, a theoretical model was elaborated, followed by a survey with a sample com...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade Federal de Santa Catarina
2021-05-01
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| Series: | Revista de Ciências da Administração : RCA |
| Subjects: | |
| Online Access: | https://periodicos.ufsc.br/index.php/adm/article/view/69913 |
| _version_ | 1827613735755186176 |
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| author | Alex Eckert Gabriel Sperandio Milan Gobinda Roy Rodrigo Bado |
| author_facet | Alex Eckert Gabriel Sperandio Milan Gobinda Roy Rodrigo Bado |
| author_sort | Alex Eckert |
| collection | DOAJ |
| description | The present study aimed to analyze the relationship between the website information quality, privacy, security and trust, as well as its influence on Brazilians consumers intention to buy back online. To reach this objective, a theoretical model was elaborated, followed by a survey with a sample composed of more than four hundred consumers who have already made purchases online, and the data were statistically tested through the Structural Equations Modeling. From the analysis of the results, it was evidenced that the website information quality and the perceived privacy positively affect the perceived security, and that the security, in turn, positively impacts trust shown to the website. In addition, it has been proven that the consumers repurchase intention in online shopping environment is strongly affected trust shown to the website. |
| first_indexed | 2024-03-09T08:43:58Z |
| format | Article |
| id | doaj.art-776100e9392c49bcb757fe71613a56e4 |
| institution | Directory Open Access Journal |
| issn | 1516-3865 2175-8077 |
| language | English |
| last_indexed | 2024-03-09T08:43:58Z |
| publishDate | 2021-05-01 |
| publisher | Universidade Federal de Santa Catarina |
| record_format | Article |
| series | Revista de Ciências da Administração : RCA |
| spelling | doaj.art-776100e9392c49bcb757fe71613a56e42023-12-02T15:46:42ZengUniversidade Federal de Santa CatarinaRevista de Ciências da Administração : RCA1516-38652175-80772021-05-01235910.5007/2175-8077.2021.e69913Welcome backAlex Eckert0Gabriel Sperandio Milan1Gobinda Roy2Rodrigo Bado3Universidade de Caxias do Sul - UCSUniversidade do Vale do Rio dos Sinos - UNISINOSInternational Management Institute - IMIUniversidade de Caxias do Sul - UCSThe present study aimed to analyze the relationship between the website information quality, privacy, security and trust, as well as its influence on Brazilians consumers intention to buy back online. To reach this objective, a theoretical model was elaborated, followed by a survey with a sample composed of more than four hundred consumers who have already made purchases online, and the data were statistically tested through the Structural Equations Modeling. From the analysis of the results, it was evidenced that the website information quality and the perceived privacy positively affect the perceived security, and that the security, in turn, positively impacts trust shown to the website. In addition, it has been proven that the consumers repurchase intention in online shopping environment is strongly affected trust shown to the website.https://periodicos.ufsc.br/index.php/adm/article/view/69913Repurchase IntentionE-commerceWebsites |
| spellingShingle | Alex Eckert Gabriel Sperandio Milan Gobinda Roy Rodrigo Bado Welcome back Revista de Ciências da Administração : RCA Repurchase Intention E-commerce Websites |
| title | Welcome back |
| title_full | Welcome back |
| title_fullStr | Welcome back |
| title_full_unstemmed | Welcome back |
| title_short | Welcome back |
| title_sort | welcome back |
| topic | Repurchase Intention E-commerce Websites |
| url | https://periodicos.ufsc.br/index.php/adm/article/view/69913 |
| work_keys_str_mv | AT alexeckert welcomeback AT gabrielsperandiomilan welcomeback AT gobindaroy welcomeback AT rodrigobado welcomeback |