How does abstract and concrete garbage classification signage influence waste sorting behavior?

Despite the issuance of standardized garbage classification signage, the rate of garbage classification in China remains low. We conducted a pair of laboratory experiments to explore the cognitive processing differences between abstract (including recyclables, hazardous garbage, and food signs) and...

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Main Authors: Gai Cao, Rong Cao, Peng Liu
Format: Article
Language:English
Published: PeerJ Inc. 2023-12-01
Series:PeerJ
Subjects:
Online Access:https://peerj.com/articles/16597.pdf
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author Gai Cao
Rong Cao
Peng Liu
author_facet Gai Cao
Rong Cao
Peng Liu
author_sort Gai Cao
collection DOAJ
description Despite the issuance of standardized garbage classification signage, the rate of garbage classification in China remains low. We conducted a pair of laboratory experiments to explore the cognitive processing differences between abstract (including recyclables, hazardous garbage, and food signs) and concrete (including paper, plastic, glass, metal, textiles, batteries, household chemicals, tubes, and food signs) classification signs. We tested a nudging strategy to enhance garbage classification behavior. In Experiment 1, we divided garbage classification signs into two conditions: an abstract condition (comprising abstract signs) and a concrete condition (comprising concrete signs). The Go/No Go task was used to simulate garbage classification behavior. Participants were instructed to press a key when the garbage stimulus matched the classification signs (Go condition) and to refrain from pressing the key when there was a mismatch (No Go condition). The results showed that responses under the concrete condition were expedited compared to those under the abstract condition. This suggests that concrete signage requires less cognitive exertion, thereby enhancing the efficiency of waste classification. In Experiment 2, we optimized the existing bin signage, which predominantly featured abstract signs (traditional condition), and transformed it into a bin signage that emphasized concrete classification signs. These concrete signs were strategically positioned on the upper part of the bins to draw attention (nudging condition). The results suggested that the nudging condition required fewer cognitive resources than the traditional condition, which in turn increased the efficiency of processing garbage classification. This study not only validates the effects of concreteness in garbage classification but also provides effective nudge strategies to complement existing garbage classification management policy tools in a realistic Chinese context.
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spelling doaj.art-77e309f5e9ea46d3826716d2860e39232023-12-07T15:05:21ZengPeerJ Inc.PeerJ2167-83592023-12-0111e1659710.7717/peerj.16597How does abstract and concrete garbage classification signage influence waste sorting behavior?Gai CaoRong CaoPeng LiuDespite the issuance of standardized garbage classification signage, the rate of garbage classification in China remains low. We conducted a pair of laboratory experiments to explore the cognitive processing differences between abstract (including recyclables, hazardous garbage, and food signs) and concrete (including paper, plastic, glass, metal, textiles, batteries, household chemicals, tubes, and food signs) classification signs. We tested a nudging strategy to enhance garbage classification behavior. In Experiment 1, we divided garbage classification signs into two conditions: an abstract condition (comprising abstract signs) and a concrete condition (comprising concrete signs). The Go/No Go task was used to simulate garbage classification behavior. Participants were instructed to press a key when the garbage stimulus matched the classification signs (Go condition) and to refrain from pressing the key when there was a mismatch (No Go condition). The results showed that responses under the concrete condition were expedited compared to those under the abstract condition. This suggests that concrete signage requires less cognitive exertion, thereby enhancing the efficiency of waste classification. In Experiment 2, we optimized the existing bin signage, which predominantly featured abstract signs (traditional condition), and transformed it into a bin signage that emphasized concrete classification signs. These concrete signs were strategically positioned on the upper part of the bins to draw attention (nudging condition). The results suggested that the nudging condition required fewer cognitive resources than the traditional condition, which in turn increased the efficiency of processing garbage classification. This study not only validates the effects of concreteness in garbage classification but also provides effective nudge strategies to complement existing garbage classification management policy tools in a realistic Chinese context.https://peerj.com/articles/16597.pdfNudgeGarbage classification signageGarbage classification behaviorThe concreteness effectBehavioral experiment
spellingShingle Gai Cao
Rong Cao
Peng Liu
How does abstract and concrete garbage classification signage influence waste sorting behavior?
PeerJ
Nudge
Garbage classification signage
Garbage classification behavior
The concreteness effect
Behavioral experiment
title How does abstract and concrete garbage classification signage influence waste sorting behavior?
title_full How does abstract and concrete garbage classification signage influence waste sorting behavior?
title_fullStr How does abstract and concrete garbage classification signage influence waste sorting behavior?
title_full_unstemmed How does abstract and concrete garbage classification signage influence waste sorting behavior?
title_short How does abstract and concrete garbage classification signage influence waste sorting behavior?
title_sort how does abstract and concrete garbage classification signage influence waste sorting behavior
topic Nudge
Garbage classification signage
Garbage classification behavior
The concreteness effect
Behavioral experiment
url https://peerj.com/articles/16597.pdf
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