THE INFLUENCE OF INFORMATION AND COMMUNICATION TECHNOLOGY ON FIRM PERFORMANCE THROUGH COMPETITIVE ADVANTAGE: A CASE STUDY IN COSMETIC INDUSTRIES OF INDONESIA
Nowadays, Information and Communication Technology becomes important for companies to be able to operate their business when facing competitors. ICT adoption can help to access opportunities when markets are dynamic and uncertain. Company knowledge can be a real competitive resource in order to impr...
Main Authors: | Marwah S.R.A., Chan A., Herawaty T. |
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Format: | Article |
Language: | English |
Published: |
iVolga Press
2019-12-01
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Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
Subjects: | |
Online Access: | https://rjoas.com/issue-2019-12/article_31.pdf |
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