From Bright Bodies to Choose: Using a CBPR Approach to Develop Childhood Obesity Intervention Materials for Rural Virginia

This community-based participatory research (CBPR) project used a collaborative process to develop a culturally relevant workbook for parents of overweight children. We followed a mixed methods iterative process to assess clear communication using a CBPR approach. Materials were evaluated using read...

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Main Authors: Fabiana A. Brito, Jamie M. Zoellner, Jennie Hill, Wen You, Ramine Alexander, Xiaolu Hou, Paul A. Estabrooks
Format: Article
Language:English
Published: SAGE Publishing 2019-03-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/2158244019837313
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author Fabiana A. Brito
Jamie M. Zoellner
Jennie Hill
Wen You
Ramine Alexander
Xiaolu Hou
Paul A. Estabrooks
author_facet Fabiana A. Brito
Jamie M. Zoellner
Jennie Hill
Wen You
Ramine Alexander
Xiaolu Hou
Paul A. Estabrooks
author_sort Fabiana A. Brito
collection DOAJ
description This community-based participatory research (CBPR) project used a collaborative process to develop a culturally relevant workbook for parents of overweight children. We followed a mixed methods iterative process to assess clear communication using a CBPR approach. Materials were evaluated using readability tests, the Clear Communication Index (CCI), and the Suitability Assessment of Materials (SAM). In addition, we used surveys and focus groups to investigate parents’ perceptions and gather feedback from delivery staff using the workbook. While workbook materials maintained adequate grade reading levels, our iterative process and the use of CCI and SAM led to significant improvements in (a) clearly communicating the objectives of the program, (b) being culturally relevant, and (c) reaching a high satisfaction among users. These findings suggest that evaluative measures for written materials should move beyond readability and need to account for level of clarity and cultural appropriateness of messages. Furthermore, we found that that an iterative process to intervention’s material development using clear communication strategies while involving community members, parents, and research partners can lead to workbook materials that are culturally relevant to the target audience, and better communicate program objectives. Finally, this is a potentially generalizable process for improving clear communication of written health information materials.
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spelling doaj.art-7851fc7f23d2482590590710f165748a2022-12-21T23:36:50ZengSAGE PublishingSAGE Open2158-24402019-03-01910.1177/2158244019837313From Bright Bodies to Choose: Using a CBPR Approach to Develop Childhood Obesity Intervention Materials for Rural VirginiaFabiana A. Brito0Jamie M. Zoellner1Jennie Hill2Wen You3Ramine Alexander4Xiaolu Hou5Paul A. Estabrooks6University of Nebraska Medical Center, Omaha, USAUniversity of Virginia, Charlottesville, USAUniversity of Nebraska Medical Center, Omaha, USAVirginia Tech, Blacksburg, USANorth Carolina Agricultural & Technical State University, Greensboro, USAVirginia Tech, Blacksburg, USAUniversity of Nebraska Medical Center, Omaha, USAThis community-based participatory research (CBPR) project used a collaborative process to develop a culturally relevant workbook for parents of overweight children. We followed a mixed methods iterative process to assess clear communication using a CBPR approach. Materials were evaluated using readability tests, the Clear Communication Index (CCI), and the Suitability Assessment of Materials (SAM). In addition, we used surveys and focus groups to investigate parents’ perceptions and gather feedback from delivery staff using the workbook. While workbook materials maintained adequate grade reading levels, our iterative process and the use of CCI and SAM led to significant improvements in (a) clearly communicating the objectives of the program, (b) being culturally relevant, and (c) reaching a high satisfaction among users. These findings suggest that evaluative measures for written materials should move beyond readability and need to account for level of clarity and cultural appropriateness of messages. Furthermore, we found that that an iterative process to intervention’s material development using clear communication strategies while involving community members, parents, and research partners can lead to workbook materials that are culturally relevant to the target audience, and better communicate program objectives. Finally, this is a potentially generalizable process for improving clear communication of written health information materials.https://doi.org/10.1177/2158244019837313
spellingShingle Fabiana A. Brito
Jamie M. Zoellner
Jennie Hill
Wen You
Ramine Alexander
Xiaolu Hou
Paul A. Estabrooks
From Bright Bodies to Choose: Using a CBPR Approach to Develop Childhood Obesity Intervention Materials for Rural Virginia
SAGE Open
title From Bright Bodies to Choose: Using a CBPR Approach to Develop Childhood Obesity Intervention Materials for Rural Virginia
title_full From Bright Bodies to Choose: Using a CBPR Approach to Develop Childhood Obesity Intervention Materials for Rural Virginia
title_fullStr From Bright Bodies to Choose: Using a CBPR Approach to Develop Childhood Obesity Intervention Materials for Rural Virginia
title_full_unstemmed From Bright Bodies to Choose: Using a CBPR Approach to Develop Childhood Obesity Intervention Materials for Rural Virginia
title_short From Bright Bodies to Choose: Using a CBPR Approach to Develop Childhood Obesity Intervention Materials for Rural Virginia
title_sort from bright bodies to choose using a cbpr approach to develop childhood obesity intervention materials for rural virginia
url https://doi.org/10.1177/2158244019837313
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